Our thoughts on Digital Customer Experience

Albert Heijn caters closely to online shoppers’ needs with customer feedback

Mopinion: Albert Heijn caters closely to online shoppers’ needs with customer feedback - Hamster

We are proud to announce that one of the largest supermarket chains in the Netherlands, Albert Heijn, now uses Mopinion’s feedback software on their website (AH.nl). Albert Heijn – also referred to as the AH or ‘Appie’, as the Dutch like to call it – jump-started its online feedback programme in June of last year […]

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Mopinion launches its website in four new languages

Mopinion: Mopinion launches its website in four new languages - Cover Image

We’re very excited to announce that the Mopinion website (previously only in English) is now available in four new languages: French, German, Spanish and Dutch. The addition of these new languages reflects the increasing demand for digital feedback solutions abroad as well as Mopinion’s rapidly growing customer base. Some might even say this is our […]

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10 Great Tools With In-App & Web Notifications

Mopinion: 10 Tools With In-App & Web Notifications - Cover

In-App & Web Notifications are increasingly being used by digital-first businesses as a means for boosting conversions or simply conveying an important message to their visitors (while they are active in-app or on the website). According to Localytics, In-App Messaging in particular is capable of boosting engagement by 3x! So to what can we attribute […]

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Building Mobile App Feedback Surveys with SDKs

Mopinion: Collecting Feedback (In-App) with a Mobile SDK - Cover Image SDK

In a previous article, we introduced three different ways in which you can collect mobile feedback (in-app): Webviews, APIs and SDKs. We explained that each of these methods have their own strengths and weaknesses. From implementation requirements to technical know-how and from internet limitations to performance (once implemented), we just about covered it all. However, […]

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Top 29 Search Engine Optimisation (SEO) Tools

Mopinion: Top 29 Search Engine Optimisation (SEO) Tools - SEO Cover

I think we can all agree on the fact that the world is a big place – especially if we look at it from a digital perspective. Of the 7.5 billion people in existence, nearly 51% have access to the internet. That amounts to around 4 billion people who – as a whole – conduct […]

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The Top 10 Best Alternatives to Medallia for Digital

Mopinion: The Top 10 Best Alternatives to Medallia for Digital - Cover Image

Businesses nowadays are becoming increasingly more customer-centric on their digital channels, and for a good reason too. Studies show that companies that put their customers at the core of their business are nearly 60% more profitable than those that don’t. So what are these companies doing to achieve this success exactly? Many of them are […]

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How to Collect Email Campaign Feedback

Mopinion: How to Collect Email Feedback from Your Customers - Cover Image

Many people over the years have said that email marketing’s days are numbered and that it will soon become a dated, perhaps even obsolete technology. But actually, this assumption couldn’t be more wrong. Email marketing still remains one of the most effective marketing channels with the highest return on investment (ROI). Much like other marketing […]

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