Our thoughts on Digital Customer Experience

Best Online Feedback Form Templates for Customer Effort Score (CES)

Mopinion: Best Feedback Form Templates for Customer Effort Score (CES) - Cover Image

Customer Effort Score (CES) is a customer satisfaction metric that is widely used in the feedback world. In essence, CES measures the ease of an online experience. This is done by asking the customer directly how much effort it took to achieve their goal on your website. It serves as a great way of discovering […]

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What if you only needed one script for all your feedback buttons?

Mopinion: What if you only needed one script for all your feedback buttons? - Javascript

Each and every page on your website / mobile app serves a different purpose, so why should your feedback buttons be any different? Well they’re not – at least not anymore which is something that many feedback companies have caught onto. In fact, most of these companies know that in order to get the best […]

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Top 15 Business Intelligence Tools: An Overview

Mopinion: Top 15 Business Intelligence Tools - Cover

Need some guidance in making business decisions? Then you might want to think about employing a business intelligence tool, or BI tool. Business intelligence tools are all about helping you understand trends and deriving insights from your data so that you can make tactical and strategic business decisions. Now, I know what some of you […]

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July Product Update: introducing our new webhook

Mopinion: July Product Update: introducing our new webhook - Cover Image

Despite all of this hot July weather, we’ve got a cool new batch of updates we’d like to share this month, including our new webhook system (giving you the freedom to relay feedback data to several other applications), a brand new deployment script (without jQuery), a new feature that lets users add feedback form data […]

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Top 15 Best Enterprise CRM Software

Mopinion: Top 15 Best Enterprise CRM Software - Cover

There is no doubting that the CRM industry is a thriving one. According to Gartner, CRM is now considered the largest of all software markets – with a worldwide revenue of nearly $39.5 billion. Research director at Gartner even stated that CRM will ‘be the fastest growing software market with a growth rate of 16%’ […]

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Mopinion helps De Bijenkorf provide the ultimate omnichannel shopping experience

Mopinion helps De Bijenkorf provide the ultimate omnichannel shopping experience - Cover

De Bijenkorf, a renowned retail brand within the Netherlands known for its premium and personal service in stores, has had an offline presence for almost 150 years. It sells products such as clothing, footwear, bedding, furniture, jewelry and much more. The Bijenkorf website is an extension of their offline presence which enables their brand to […]

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Top 25 Tools for UX Designers: An Overview

Mopinion: Top 25 Tools for UX Designers - Cover

UX design is all about providing your users with the information they’re looking for, and doing that in the cleanest and most intuitive way possible. Sounds challenging right? Well that’s just a day in the life of a UX Designer. While the responsibilities of UX Designers vary from company to company (and even project to […]

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