{"id":22135,"date":"2018-03-09T13:06:04","date_gmt":"2018-03-09T12:06:04","guid":{"rendered":"https:\/\/mopinion.com\/?p=22135"},"modified":"2023-10-02T09:30:09","modified_gmt":"2023-10-02T08:30:09","slug":"decathlon-lanza-el-software-de-retroalimentacion","status":"publish","type":"post","link":"https:\/\/mopinion.com\/es\/decathlon-lanza-el-software-de-retroalimentacion\/","title":{"rendered":"Decathlon lanza el software de retroalimentaci\u00f3n Mopinion en 23 pa\u00edses"},"content":{"rendered":"<h4>Nos complace compartir que el minorista de articulos deportivos m\u00e1s grande en el mundo, <a href=\"https:\/\/www.decathlon.fr\/\" target=\"_blank\" rel=\"noopener\">Decathlon<\/a>, est\u00e1 usando ahora el software de an\u00e1lisis de retroalimentaci\u00f3n de Mopinion. Decathlon comenz\u00f3 a trabajar con su nuevo programa de retroalimentaci\u00f3n en l\u00ednea en el verano del 2017 con formularios de retroalimentaci\u00f3n en sus p\u00e1ginas web en franc\u00e9s y chino. Complacido con el desempe\u00f1o y observaciones de los clientes obtenidos a trav\u00e9s del software de Mopinion, \u00a1Decathlon ahora est\u00e1 en el proceso de lanzar el software Mopinion en tiendas digitales en veinti\u00fan pa\u00edses adicionales!<\/h4>\n<hr \/>\n<p>&nbsp;<\/p>\n<p>Es indiscutible que la digitalizaci\u00f3n \u00e9sta reestructurando la forma en la que la industria de minoristas opera, incluyendo c\u00f3mo suministran valor a sus clientes. Minoristas (como Decathlon) deben atender ahora ambos omni-compradores (Consumidores que compran en todos los canales) al igual que consumidores que compran solamente en l\u00ednea. Esta red entre compras dentro y fuera de l\u00ednea quiere decir que los minoristas deben mantener ambos canales a la par de las crecientes expectativas de sus consumidores.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-14539\" src=\"https:\/\/media.mopinion.com\/wp-content\/uploads\/2018\/02\/28093824\/In-Store.jpg\" alt=\"Mopinion: Decathlon rolls out Mopinion feedback software in 23 countries - In-Store\" width=\"650\" height=\"400\" \/><br \/>\n<em>Source: Decathlon<\/em><\/p>\n<p>Para aumentar la experiencia en l\u00ednea y satisfacer estas expectativas, Decathlon a adoptado un programa de retroalimentaci\u00f3n de consumidores. Usando el software analitico de retroalimentaci\u00f3n Mopinion, Decathlon obtiene observaciones sobre el uso del sitio web, satisfacci\u00f3n de los consumidores y m\u00e1s \u2013 todo con la meta de ofrecer una agradable y eficiente experiencia en l\u00ednea as\u00ed como optimizar viajes cr\u00edticos tales como la b\u00fasqueda de productos y selecci\u00f3n.<\/p>\n<p>Esto se hace recolectando <a href=\"https:\/\/mopinion.com\/what-is-a-customer-feedback-metric\/\" target=\"_blank\" rel=\"noopener\">par\u00e1metros de retroalimentaci\u00f3n<\/a> tales como la Tasa de Cumplimiento de Metas (GCR, por sus siglas en ingl\u00e9s) as\u00ed como enfocarse en el sentimiento de los elementos de retroalimentaci\u00f3n (e.j. Respuestas negativas o positivas y c\u00f3mo esto se correlaciona con las diferentes p\u00e1ginas). Usando una conexi\u00f3n API, toda la retroalimentaci\u00f3n est\u00e1 vinculada con su herramienta de Negocios Inteligentes (NI) y Google Analisis.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-14540\" src=\"https:\/\/media.mopinion.com\/wp-content\/uploads\/2018\/02\/28093823\/Decathlon-warehouse.jpg\" alt=\"Mopinion: Decathlon rolls out Mopinion feedback software in 23 countries - Decathlon warehouse\" width=\"650\" height=\"259\" \/><br \/>\n<em>Source: Decathlon<\/em><\/p>\n<h2>Acerca de Decathlon<\/h2>\n<p>Decathlon, el m\u00e1s grande minorista de art\u00edculos deportivos fue fundado en 1976 en Lille, Francia. Est\u00e1n presentes en cuarenta y seis diferentes pa\u00edses a trav\u00e9s del mundo y ofrece 20 diferentes marcas, cada una dedicada a un determinado deporte tal como <a href=\"https:\/\/www.quechua.co.uk\/\" target=\"_blank\" rel=\"noopener\">Quechua<\/a>, <a href=\"https:\/\/www.btwin.com\/\" target=\"_blank\" rel=\"noopener\">B\u2019twin<\/a>, <a href=\"https:\/\/www.fischersports.com\" target=\"_blank\" rel=\"noopener\">Fischer<\/a>, <a href=\"http:\/\/www.domyos.com\/\" target=\"_blank\" rel=\"noopener\">Domyos<\/a>, y m\u00e1s. Adem\u00e1s de casi 1100 tiendas f\u00edsicas, Decathlon atiende a sus compradores en l\u00ednea a trav\u00e9s de su p\u00e1gina web corporativa. Aqu\u00ed los visitantes pueden buscar y adquirir productos por entrega a domicilio as\u00ed como recibir consejos deportivos.<\/p>\n<p><em>\u00a1Nos emociona el lanzamiento y nos alegra mucho tener la posibilidad de una larga y pr\u00f3spera relaci\u00f3n de negocios con Decathlon!<\/em><\/p>\n<section class=\"clientapp blog-cta blog-cta-between blog-cta-border\"> \n\t\t\t\t\t<div class=\"row cta-header-row\">\n\t\t\t\t\t\t<div class=\"col-sm-10 col-sm-offset-1\">\n\t\t\t\t\t\t\t<h3 class=\"text-center\">Pru\u00e9balo ahora!<\/h3>\n\t\t\t\t\t\t\t<p class=\"text-center\">\u00bfQuieres saber m\u00e1s sobre la plataforma de an\u00e1lisis y el informe de la opini\u00f3n de Mopinion? \u00a1No seas t\u00edmido y date una vuelta por nuestro software! \u00bfLo prefieres un poco m\u00e1s especial? Entonces, reserva una demostraci\u00f3n. Uno de los profesionales de las opiniones te guiar\u00e1 a trav\u00e9s del software y responder\u00e1 cualquier pregunta que le puedas hacer.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"row\">\n\t\t\t\t\t\t<div class=\"blog-cta-btn-wrap cta-light text-center\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/mopinion.com\/es\/demo\/?track=blog-post\" id=\"blog-embedded-cta-demo\" class=\"btn btn-request blog-cta-btn blog-btn-sub btn-primary btn-10\">Solicita una Demostraci\u00f3n<\/a>\n\t\t\t\t\t\t\t<a href=\"https:\/\/app.mopinion.com\/account\/sign-up?track=blog-post\" id=\"blog-embedded-cta-trial\" class=\"btn btn-request  btn-outline-primary  blog-cta-btn\">Comienza tu prueba<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Nos complace compartir que el minorista de articulos deportivos m\u00e1s grande en el mundo, Decathlon, est\u00e1 usando ahora el software de an\u00e1lisis de retroalimentaci\u00f3n de Mopinion. Decathlon comenz\u00f3 a trabajar con su nuevo programa de retroalimentaci\u00f3n en l\u00ednea en el verano del 2017 con formularios de retroalimentaci\u00f3n en sus p\u00e1ginas web en franc\u00e9s y chino. [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":14538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1905],"tags":[1792,2074,1771],"class_list":["post-22135","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-feedback-digital","tag-customer-stories-es","tag-digital-feedback-es","tag-ecommerce-and-retail-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Decathlon lanza el software de retroalimentaci\u00f3n Mopinion en 23 pa\u00edses - Mopinion<\/title>\n<meta name=\"description\" content=\"Decathlon ahora est\u00e1 en el proceso de lanzar el software Mopinion en tiendas digitales en veinti\u00fan pa\u00edses adicionales\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mopinion.com\/es\/decathlon-lanza-el-software-de-retroalimentacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Decathlon lanza el software de retroalimentaci\u00f3n Mopinion en 23 pa\u00edses - 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