{"id":64376,"date":"2020-04-23T09:15:10","date_gmt":"2020-04-23T08:15:10","guid":{"rendered":"https:\/\/beta-site.mopinion.com\/go-sport-optimaliseert-website-navigatie-met-mopinion-feedback\/"},"modified":"2023-10-01T11:46:48","modified_gmt":"2023-10-01T10:46:48","slug":"go-sport-optimaliseert-website-navigatie-met-mopinion-feedback","status":"publish","type":"post","link":"https:\/\/mopinion.com\/nl\/go-sport-optimaliseert-website-navigatie-met-mopinion-feedback\/","title":{"rendered":"GO Sport optimaliseert website navigatie met Mopinion feedback"},"content":{"rendered":"

De GO Sport<\/a> groep stamt uit eind jaren \u201870, uit het hart van de Franse Alpen tijdens de Olympische Spelen en Grenoble. Het bedrijf valt onder Rallye<\/a>, een bekende speler in de distributiesector. GO Sport is een van de grootste leveranciers van sportartikelen in Frankrijk.
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Prestatie, team spirit, plezier en klantgericht is wat de 5000 medewerkers in Frankrijk en het buitenland dagelijks motiveert. In lijn met deze waarden besloot het bedrijf onlangs om een online Voice of Customer programma te lanceren.
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\n\"Mopinion:<\/a><\/p>\n

Klantrelaties en klantervaringen<\/h2>\n

Klantrelaties en klantervaringen behoren tot de prioriteiten van GO Sport. Klantgerichtheid is een van de kernwaarden van de GO Sport groep. En daarom is het belangrijk te weten wat klanten denken, zowel in fysieke winkels als online. GO Sport heeft verschillende tools in gebruik om hun klanten te begrijpen en om in contact te komen, zo ook Mopinion software. Onze oplossing is ge\u00efmplementeerd met als doel de online klantervaring te optimaliseren. <\/p>\n

In het huidige, digitale tijdperk is het nog belangrijker om dichtbij je klanten te blijven en attent te zijn om als bedrijf succes te blijven. De afgelopen jaren bewees GO Sport veel meer te zijn dan een distributeur van sportartikelen. Onze ambitie is om onze klanten echt te ondersteunen tijdens het sporten. We willen veel meer zijn dan een simpele winkelervaring, of het nu online is of in een winkel. <\/p>\n

Benjamin Courgeon, E-commerce and Marketplace Offer Manager, GO Sport<\/div>\n<\/blockquote>\n

Dit doel hebben we bereikt door een coaching service en het Mercure loyaliteitsprogramma, dat trouwe klanten beloont en motiveert om te sporten. Maar ook dankzij het Mopinion platform dat ervoor zorgt dat GO Sport online klantfeedback verzamelt en analyseert.
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\n\"Mopinion:<\/a><\/p>\n

Hoe GO Sport dichterbij hun klanten komt<\/h2>\n

Met Mopinion wil Go Sport de online klantreis verbeteren. De gebruiksvriendelijkheid en de vele integraties van Mopinion gaven de doorslag en overtuigden het GO Sport E-commerce team voor Mopinion te kiezen.
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\n\u201cWij kozen voor Mopinion vanwege het gebruiksgemak en de intu\u00eftieve manier van werken. De demo van de tool was erg overtuigend en we ontdekten het voordeel van verschillende functionaliteiten als data analyse, personalisatie van enqu\u00eates en data sorteren\u201d<\/em>, vertelt Benjamin Courgeon.
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\nDaarnaast is het makkelijk te integreren, Mopinion werkt goed samen met de andere tools, met name Slack, die Go Sport gebruikt.
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\nBenjamin Courgeon vervolgt: \u201c We hopen dat de inzichten die Mopinion ons biedt, helpen de NPS (Net Promoter Score) van onze website ww.go-sport.com te verbeteren.\u201d
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\nBij Go Sport krijgt ieder feedback item speciale aandacht. Of het nu om de kwaliteit van productinformatie gaat, de aangeboden diensten of de commerci\u00eble aanbiedingen. Iedere mening telt en draagt bij aan de website optimalisatie van Go Sport.
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\nDe Go Sport groep heeft als doel dichterbij de klanten komen. De website moet daarom gebruiksvriendelijk zijn en aansluiten bij de behoeften van de klanten.<\/p>\n

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Klaar om Mopinion in actie te zien?<\/h3>\n\t\t\t\t\t\t\t

Wil je meer weten over hoe je feedback verzamelt en analyseert met onze feedback tool? Probeer het 14 dagen gratis! Op zoek naar wat meer persoonlijke begeleiding? Plan dan een online demo in met \u00e9\u00e9n van onze feedback specialisten.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

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\n\t\t\t\t\t\t\tDEMO INPLANNEN<\/a>\n\t\t\t\t\t\t\tProbeer het nu<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n","protected":false},"excerpt":{"rendered":"

De GO Sport groep stamt uit eind jaren \u201870, uit het hart van de Franse Alpen tijdens de Olympische Spelen en Grenoble. Het bedrijf valt onder Rallye, een bekende speler in de distributiesector. GO Sport is een van de grootste leveranciers van sportartikelen in Frankrijk. Prestatie, team spirit, plezier en klantgericht is wat de 5000 […]<\/p>\n","protected":false},"author":40,"featured_media":70197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1887],"tags":[1793,1774,2118],"class_list":["post-64376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitale-feedback","tag-customer-stories-nl","tag-ecommerce-and-retail-nl","tag-website-feedback-nl"],"acf":[],"yoast_head":"\nGO Sport optimaliseert website navigatie met Mopinion feedback - Mopinion<\/title>\n<meta name=\"description\" content=\"Go Sport implementeer Mopinion software om de online klantervaring te optimaliseren.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mopinion.com\/nl\/go-sport-optimaliseert-website-navigatie-met-mopinion-feedback\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GO Sport optimaliseert website navigatie met Mopinion feedback - 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