Our thoughts on Digital Customer Experience

Top Digital Customer Experience (CX) Trends for 2019

Mopinion: Top Digital Customer Experience Trends for 2019 - Cover

Welcome to 2019… where digital technologies will start evolving faster than we can adapt. Where customers’ experience expectations will rise above everything else. Where predictive analytics will boost customer experience for good, and where data ethics will become the new competitive advantage. Bottom line: our customers expect now more than ever that the digital customer […]

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Best Practices for using Mopinion’s Machine Learning Technology

Mopinion: Best Practices for using Mopinion’s Machine Learning Technology - Cover Image

We’re very happy to announce that the release of our newest machine learning (ML) technology – automatic feedback categorisation – was a successful one! As a next step, we want to make sure our users know how to get the most out of this new feature. That is why we’ve created this little guide to […]

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Mopinion introduces innovative machine learning technology for advanced feedback categorisation

Mopinion: Mopinion introduces breakthrough machine learning technology for advanced feedback categorisation - Cover Image

Mopinion has just released a new machine learning technology within its digital feedback analytics platform: automatic feedback categorisation. This technology employs machine learning techniques that make the analysis of qualitative feedback data – by way of labeling and categorisation – a much more fluid and systematic process. The automatic feedback categorisation technology is the first […]

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Making Customer Feedback More Actionable with Artificial Intelligence (AI)

Mopinion: Making Customer Feedback More Actionable with Artificial Intelligence (AI) - Cover

Unless you’ve been living under a rock, you’ve probably noticed that the term ‘artificial intelligence’ is being thrown around just about everywhere. It has become a major corporate buzzword and hype, especially among digital marketers. Meanwhile half of us still don’t really know what it means or better yet, what it can do for our […]

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