Our thoughts on Digital Customer Experience

What is Text Analytics? And why should I care?

Mopinion: What is Text Analytics? And why should I care? - Cover

Data. Insights. Conversions. These three words are thrown around quite a bit in the digital world, regardless of the industry. And the reason for their popularity is fairly obvious. The insights we derive from proper data analysis steer us towards ways of achieving increased conversions. A slightly less obvious observation, however, is the kind of […]

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