Our thoughts on Digital Customer Experience

Customer Success Story: How HEMA uses customer feedback to measure performance

Mopinion: Customer Success Story: How HEMA uses customer feedback to measure performance - HEMA storefront

The largest franchise operator in the Netherlands, HEMA is a well-known retail chain which aims to ‘make daily life easier and more fun’. The HEMA brand is special in that it brings together several characteristics including: optimistic, clear, accessible, typical Dutch, reliable and unique – all of which are fused into its online channels (website […]

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Making Customer Feedback Meaningful: An Interview with our Founders

Mopinion: Making Customer Feedback Meaningful: An Interview with our Founders - Cover

Want to take a look behind the curtain of leading feedback analytics software Mopinion? We recently sat down with Mopinion founders and feedback experts, Udesh Jadnanansing and Kees Wolters to get their advice on how businesses can make their customer feedback truly meaningful. In this interview, Jadnanansing and Wolters elaborate on key topics circulating the […]

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Top 10 Qualaroo Alternatives and Competitors

Mopinion: Top 10 Qualaroo Alternatives and Competitors - Wootric

Online Surveys provide marketers with a simple and easy way to get in contact with a targeted audience and collect feedback. Not to mention, they are great for tracing product feedback, conducting market research, obtaining feedback on customer service and measuring customer AND employee satisfaction. Picking a suitable online survey software for your business can […]

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Mopinion software now available in Lightspeed app store

Mopinion: Mopinion app integration now available in Lightspeed app store - Cover Image

Is your webshop built using Lightspeed’s ecommerce software? Then we’ve got great news for you. All-in-one feedback analytics software Mopinion and ecommerce software provider & global leader in Point-of-Sale systems, Lightspeed have joined forces. The result? A new app integration in the Lightspeed app store which enables Lightspeed webshops to easily capture feedback from their […]

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Decathlon rolls out Mopinion feedback software in 23 countries

Mopinion: Decathlon rolls out Mopinion feedback software in 23 countries - Cover Image (Source: Skimium)

We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s […]

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The Top 10 Best Alternatives to Medallia for Digital

Mopinion: The Top 10 Best Alternatives to Medallia for Digital - Cover Image

Businesses nowadays are becoming increasingly more customer-centric on their digital channels, and for a good reason too. Studies show that companies that put their customers at the core of their business are nearly 60% more profitable than those that don’t. So what are these companies doing to achieve this success exactly? Many of them are […]

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Top 11 Best Mobile In-App Feedback Tools: An Overview

Mopinion: Top 12 Best Mobile In-App Feedback Tools: An Overview - Cover image

If we look back through history, many of the greatest technological innovations have necessitated change – especially among businesses. Take the internet, for example. The World Wide Web went live a little over twenty-five years ago and took the business world by storm. Andy Grove, the chairman of Intel even said, ‘In five years time, […]

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Customer Story: Nederlandse Loterij doesn’t gamble with customer experience

Mopinion: Customer Story: Nederlandse Loterij doesn’t gamble with customer experience - Cover image

Nederlandse Loterij, the famous Dutch lottery, offers several wonderful games of chance in the Netherlands, such as the Staatsloterij, Lotto and TOTO. These games help the Nederlandse Loterij achieve its main ambition, which is contributing to a happier and healthier Holland. You may also know the Nederlandse Loterij as being one of the largest sports […]

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Guest post: Customer Feedback Tips from HR software company Recruitee

Mopinion: Guest post: Customer Feedback Tips from HR software company Recruitee - Cover

Recruitee is a cloud-based ATS (Applicant Tracking System) that streamlines the recruitment process. In order for us to successfully save our users’ time and effort during hiring, we have to listen to their feedback! While we have a firm grasp on how to best execute recruitment software in order to produce results, there may be […]

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How Customer Feedback Facilitates Growth for SaaS Startups

Mopinion: How Customer Feedback Facilitates Growth for SaaS Startups - Cover

The technology industry is – without a doubt – fiercely competitive. This is especially true for startups that offer Software as a Service (SaaS) as their survival obligates them to meet demands of constant innovation, adaptability and customer satisfaction. Consequently, these businesses must know how to successfully exploit new opportunities for growth as well as […]

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