Our thoughts on Digital Customer Experience

‘Tis the Season For Customer Feedback, Here’s Why…

Mopinion: ‘Tis the Season For Customer Feedback, Here’s Why... - Cover image

The holiday season is in full swing. And while most ecommerce businesses have been preparing for this for months already, we can’t help but notice that many of these same businesses are missing one important element in their strategies. Sure, they’ve optimised their mobile apps, set up various discounts and promotions to reel customers in, […]

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Free Templates for Loyalty Surveys

Mopinion: Free Templates for Loyalty Surveys - Cover Image

Every business wants to create and maintain a loyal customer base. According to Edelman, customers that continue to support your brand over time will spend 67% more than your new customers. In other words, your most loyal customers are critical to the success of your business. That is why it’s important to measure loyalty and […]

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Build up customer loyalty with online customer feedback

Mopinion: Build up customer loyalty with online customer feedback - cover image

Have you been showing your customers enough love lately? In light of the upcoming holiday – Valentine’s Day – we must remind ourselves how meaningful customer relationships are, which is why we’ve dedicated this blog to emphasizing the importance of customer loyalty and how it can be enhanced through online customer feedback. Why is customer […]

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An inside look at how digital is paving its way into traditional VoC programmes

Mopinion: An inside look on how digital is paving its way into traditional VoC programmes - Cover image

The digital transformation is upon us: a movement that is drastically reshaping the way organisations operate and how they deliver value to their customers. So what does this mean for organisations that still operate in a traditional manner? What kinds of hurdles will these organisations face and how can they adapt? Let’s take a look. […]

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