Our thoughts on Digital Customer Experience

Employee in the Spotlight: Claire van der Wal

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Autumn has begun and Mopinion is gearing up for the final quarter of 2020. As our growth continues, we’ve once again taken the opportunity to bring on several new members to the team. In continuation of our Employee in the Spotlight series, we will introduce our newest employees one-by-one. As you know, last month we […]

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Leroy Merlin chooses Mopinion to shape online VoC programme

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With more than 23,000 employees and 130+ stores across France, Leroy Merlin is the leading DIY retail brand in France – in the market of home improvement and gardening. The brand is not limited to an in-store offer. Leroy Merlin France also has a strong digital ecosystem with a fast growing website. As of 2019, […]

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Employee in the Spotlight: Guus Linzel

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The Employee Spotlight series is Mopinion’s special way of giving you an inside look at the people behind our brand. Last month we highlighted a member of our sales team, Sjoerd. This month we’re switching gears as we put a member of our Customer Success team in the spotlight, Guus. Check out his story… Meet […]

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Top 20 Customer Success Software: An Overview

Customer Success Software

How do you know your customers are really satisfied and have achieved their desired outcomes while using your product or service? How do you understand your customer churn rate and avoid losing your customers before they actually walk away? With customer success software, you can do exactly all those things and so much more. That’s […]

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Employee in the Spotlight: Pieter Hotke

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The Employee Spotlight series is our way of giving you an inside look at the people behind our brand. In last month’s Employee Spotlight, we interviewed a special member of the Mopinion Marketing team, Tjeerd. We hope you enjoyed his story. This month we’re switching gears as we highlight one of our Customer Success team […]

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Expresso Fashion & Claudia Sträter: Feedback for Every Stage of the Customer Journey

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Expresso Fashion and Claudia Sträter are two well-known Dutch fashion brands with stores in the Netherlands, Belgium and Germany. Alongside their more traditional, brick-and-mortar shops, these labels are also sold online. This omni-channel strategy makes it possible for these two webshops to not only serve as sales channels but also platforms for inspiration. Visitors can […]

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Decathlon rolls out Mopinion feedback software in 23 countries

Mopinion: Decathlon rolls out Mopinion feedback software in 23 countries - Cover Image (Source: Skimium)

We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s […]

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Translink provides a seamless online experience with customer feedback

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Established in 2001 in the Netherlands, Translink operates as the connecting force behind the OV-chipkaart. One card used for accessing all sorts of public transportation, the OV-chipkaart is an easier and more secure way for people to travel. The OV-chipkaart also allows Dutch public transportation companies to make more efficient use of capacity, resources and […]

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Albert Heijn caters closely to online shoppers’ needs with customer feedback

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We are proud to announce that one of the largest supermarket chains in the Netherlands, Albert Heijn, now uses Mopinion’s feedback software on their website (AH.nl). Albert Heijn – also referred to as the AH or ‘Appie’, as the Dutch like to call it – jump-started its online feedback programme in June of last year […]

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