Our thoughts on Digital Customer Experience

Beerwulf gathers VoC insights with Mopinion feedback

Mopinion: Beerwulf gathers VoC insights with Mopinion feedback - Cover Image

Beerwulf – part of HEINEKEN Group – is an online craft beer shop ‘designed by and dedicated to beer enthusiasts’. Established in the Netherlands in 2017, this unique organisation has since taken off and is now present in over 10 European countries. The website is Beerwulf’s sole outlet for business and therefore a critical channel […]

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GO Sport optimises website navigation with Mopinion feedback

Mopinion: GO Sport optimise la navigation sur son site Internet grâce à Mopinion - Cover

The GO Sport group originated in the heart of the French Alps at the end of the 1970s following the Grenoble Olympic Games. The company is owned by Rallye, a major player in the distribution sector. GO Sport is one of the leaders in the sports equipment market in France. Performance, team spirit, pleasure and […]

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Prins Petfoods improves online customer journey with Mopinion

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The pet lovers among us are surely familiar with this brand…Prins Petfoods is one of the best selling brands of both dog and cat food. Prins is a Dutch family business that’s been around for a little over 55 years. On top of selling pet food products, Prins also provides professional advice and is often […]

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Mopinion & ContentSquare to host Champagne Breakfast in Amsterdam

Mopinion: Mopinion & ContentSquare to host Champagne Breakfast in Amsterdam - Cover

Have you heard about the upcoming Champagne Breakfast in Amsterdam? This special event – geared towards ecommerce companies looking to get ahead of the latest ecommerce trends, technologies and methodologies – will take place on October 31st in Amsterdam, the Netherlands. Hosted by Mopinion and ContentSquare, the breakfast event ‘Preparing for Ecommerce in 2020’ will […]

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Leroy Merlin chooses Mopinion to shape online VoC programme

Mopinion: Leroy Merlin chooses Mopinion to shape online VoC programme - Cover

With more than 23,000 employees and 130+ stores across France, Leroy Merlin is the leading DIY retail brand in France – in the market of home improvement and gardening. The brand is not limited to an in-store offer. Leroy Merlin France also has a strong digital ecosystem with a fast growing website. As of 2019, […]

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Top 20 Most Popular Ecommerce Platforms: An Overview

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Ecommerce sales are booming. According to Shopify, sales are expected to reach $4.9 trillion in 2021; a jump of nearly $2.1 trillion when compared to the sales of 2018. Behind all of these ecommerce stores are ecommerce platforms that do the heavy lifting, allowing businesses to manage their website as well as sales. However, the […]

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From Pilot to Proven: Intergamma’s Feedback Story

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Intergamma, the organisation behind brands GAMMA and KARWEI is the largest DIY (hardware) company in the Benelux region – with nearly 400 locations across the Netherlands and Belgium. As part of their online vision, Intergamma has set its sights on becoming the largest and best omnichannel retailer in the Benelux region. They knew that in […]

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Mopinion helps De Bijenkorf provide the ultimate omnichannel shopping experience

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De Bijenkorf, a renowned retail brand within the Netherlands known for its premium and personal service in stores, has had an offline presence for almost 150 years. It sells products such as clothing, footwear, bedding, furniture, jewelry and much more. The Bijenkorf website is an extension of their offline presence which enables their brand to […]

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Customer Success Story: How HEMA uses customer feedback to measure performance

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The largest franchise operator in the Netherlands, HEMA is a well-known retail chain which aims to ‘make daily life easier and more fun’. The HEMA brand is special in that it brings together several characteristics including: optimistic, clear, accessible, typical Dutch, reliable and unique – all of which are fused into its online channels (website […]

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