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15 Vital Email Marketing Best Practices for 2020

Mopinion: 15 Vital Email Marketing Best Practices for 2020 - Cover

If you want to engage with your prospects successfully, you need to launch a multi-pronged marketing effort. That being said, the importance of optimising your email marketing strategy can’t be overstated. Despite the growing presence of social media platforms, consumers continue to rely on email — and therein lies the power of your email marketing […]

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Best Email Marketing Services for Small Businesses (SMB)

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Did you know that – statistically speaking- email marketing has shown a significantly better ROI compared to other marketing channels? According to a survey conducted by Direct Marketing Association and Demand Metric, email had an ROI of nearly 122%, whereas other channels such as social media had just 28%. Interestingly enough, the majority of companies […]

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