Our thoughts on Digital Customer Experience


Top 15 Mobile App Analytics Tools

Top 15 Mobile App Analytics Tools

Building a mobile app is only half the battle… Once that’s been accomplished it’s time to move on to optimising your app and monitoring the behaviour of your app users. And with over 2.7 billion smartphone users and over 4 million apps worldwide, competition is getting fierce. In order to be successful, businesses have to […]

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Measuring in-app performance? Try these Mobile App Survey Questions

Mopinion: Measuring in-app performance? Try these Mobile App Survey Questions - Cover Image

The mobile app development process can be a demanding task, as it requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple. So get started and try using these mobile app […]

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5 Easy-To-Use Mobile App Feedback Form Templates

Mopinion: 5 Easy-To-Use Mobile App Feedback Form Templates - Cover Image

Mobile apps have become the bread and butter for many digital marketers. This is mostly credited to the fact that a quality mobile app has the potential to promote and grow your business tremendously. It can open new channels of revenue, introduce you to new marketing strategies (e.g. location tracking), give you the opportunity to […]

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Building Mobile App Feedback Surveys with SDKs

Cover Image SDK

In a previous article, we introduced three different ways in which you can collect mobile feedback (in-app): Webviews, APIs and SDKs. We explained that each of these methods have their own strengths and weaknesses. From implementation requirements to technical know-how and from internet limitations to performance (once implemented), we just about covered it all. However, […]

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