Our thoughts on Digital Customer Experience

Webinar: How UK retailer Selfridges Group utilises the power of online customer feedback

Mopinion: Webinar: How UK retailer Selfridges Group utilises the power of online customer feedback - Webinar Cover

Would you like to gather real time feedback from your online visitors as they shop? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by special guests Stephan Brandenburg & Iris Rabenberg of […]

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Mopinion helps De Bijenkorf provide the ultimate omnichannel shopping experience

Mopinion helps De Bijenkorf provide the ultimate omnichannel shopping experience - Cover

De Bijenkorf, a renowned retail brand within the Netherlands known for its premium and personal service in stores, has had an offline presence for almost 150 years. It sells products such as clothing, footwear, bedding, furniture, jewelry and much more. The Bijenkorf website is an extension of their offline presence which enables their brand to […]

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What can product managers gain from collecting online feedback?

Mopinion: What Product Managers can gain from Collecting Online Feedback - Cover Image

The fundamental responsibility of a Product Manager is to be the company’s leading expert on the customer. In fact, Product Managers often act as mediators between their customers and design teams to identify where their product or service is lagging and ensure that the underlying needs for their online customer are aligned with their service […]

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Top 10 Alternatives and Competitors of Hotjar

Mopinion: Top 10 Alternatives and Competitors of Hotjar - Cover

If you want to know how customers experience your website or mobile app, an online user feedback tool is ideal. Online user feedback tools have the ability to collect customer experience in various ways, including via surveys, heatmaps, behaviour-triggered feedback forms and much more. However, there is one tool in particular which combines various user […]

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Mopinion continues to expand and strengthen its presence in France

Mopinion: Mopinion expands its reach to France to cultivate online feedback market - Cover

Mopinion is happy to announce its expansion to the French market as well as the appointment of a dedicated French sales team, led by Head of Sales for France, Fanny-Laure Thomas. This expansion is part of our greater strategy to better cater to the needs of its French clients, including the world’s largest sporting goods […]

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Why Online Feedback is Vital for Ecommerce Managers

Mopinion: Why Online Feedback is Vital for Ecommerce Managers - Cover Image

The ecommerce industry has experienced a tremendous amount of growth in the past decade. Having jumped from 3.5% of all retail sales in 2008 to nearly 11.9% in 2018, this growth – in combination with a (still) relatively low market share – represents a huge opportunity for more innovative ecommerce companies looking to overtake their […]

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Top 10 Alternatives and Competitors of OpinionLab

Mopinion: Top 10 Alternatives and Competitors of OpinionLab - Street arrow

Voice of the Customer (VoC) software is intended to capture the opinions and preferences of online customers, analyse those insights, and supply businesses with the means to create meaningful changes in digital customer experience (CX). As priorities are continuously being placed on CX initiatives, it’s safe to say that these kinds of software aren’t going […]

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3 Ways Online Feedback Can Prevent a ‘Scary’ Customer Experience

Mopinion: 3 Ways Online Feedback Can Prevent a Scary Customer Experience - Cover image

Halloween is slowly creeping up on us. There’s that subtle hint of pumpkin spice lingering in the air, costumes filling up all of the party stores and of course, the most quintessential Halloween movie, Hocus Pocus has taken up the number one spot on Netflix. With all of this Halloween fever around us, we simply […]

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New White Paper: How to Boost your Retail Website with Online Feedback

Mopinion: New White Paper: How to Boost your Retail Website with Online Feedback - Cover

The online customer journey in retail is going through a major transformation. Consumers are not only (increasingly) picking up their mobile phones to shop online, but they’re also looking for a more interactive experience with the brand, accompanied by a smooth purchasing process. This is a shift that many suspect will demand more from online […]

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Mopinion introduces slide-in feedback forms to its feedback software

Mopinion: Mopinion introduces ‘slide-in’ feedback forms to its feedback software - Cover Image

Mopinion has just introduced a new way of displaying feedback forms on a client’s website. Instead of the regular modal or pop-up windows, forms can now slide in elegantly from the side or bottom of the screen. These slide-in feedback forms will provide a number of different benefits for Mopinion users, including: Less obtrusive to […]

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