Our thoughts on Digital Customer Experience

Top 15 Mobile App Analytics Tools

Top 15 Mobile App Analytics Tools

Building a mobile app is only half the battle… Once that’s been accomplished it’s time to move on to optimising your app and monitoring the behaviour of your app users. And with over 2.7 billion smartphone users and over 4 million apps worldwide, competition is getting fierce. In order to be successful, businesses have to […]

Read more

Top 20 Mobile Development Tools: An Overview

20 Mobile Development Tools

A growing amount of companies are starting to realise that by attuning to their customer’s needs, they can grasp more opportunities for their own gain. One of these opportunities is the demand for mobile access to information regarding your company, be it regular company details or entire webshops. According to Gartner, “by 2020, more than […]

Read more

Top 20 Best Usability Testing Tools: An Overview

Top 20 Usability Testing Tools

Usability is all about presenting information and choices in a clear and concise manner that will ultimately gain the trust of your customers. Unfortunately, poor usability is quite common among online businesses. So common in fact that nearly 70% of businesses fail because of it. That is why usability testing is so critical in this […]

Read more

Top 15 Heatmapping Tools You Might Want to Try

Heatmapping Tools

Are you a visual person? Looking for some deeper insights into what your visitors are doing on your website? Want to boost your conversions, but not sure where to start? A heatmapping tool might just be your answer! Heatmapping tools are great for tracking user behaviour patterns on specific pages of your website and are […]

Read more

Top 20 Best Sales Automation Tools: An Overview

Cover-image-sales-automation

Automation – in general – is a huge force in many industries in the business world today. Every organisation looks for ways to automate business processes and workflows. And the sales industry is no exception. Sales representatives spend a majority of their day handling administrative tasks and researching prospects; actual sales only take up about […]

Read more

Top 20 Collaboration Software: An Overview

adult-asian-caucasian-1153213

Let’s be honest. We all want to enhance our productivity. And the first step towards achieving that is by learning how to work more closely with your team. The question is, how can teams in a large, and fast-growing company collaborate effectively within and across departments? Many startups and enterprises nowadays are using collaboration software. […]

Read more

Which Customer Service Software is best for your organisation?

Mopinion: Which Customer Service Software is best for your organisation? - Cover Image

It might seem like a good idea to use email to resolve customer issues or to simply solve customer issues wherever they find you. It’s simple. It’s cost-saving. But you know what else it is? Messy and risky. Messy, because your communications with customers are all over the place. There’s not a single, unified platform […]

Read more

Top 20 Lead Generation Software: An Overview

Mopinion: Top 10 Lead Generation Software: An Overview - Cover Image

It’s no mystery that leads are hard to come by, not to mention quality leads. At least, that is the reality, until you have tried lead generation software. With the right lead generation software, marketers and sales professionals are able to effectively generate more leads and ultimately converts leads into valuable customers. In this article, […]

Read more