Our thoughts on Digital Customer Experience

5 Easy-To-Use Mobile App Feedback Form Templates

Mopinion: 5 Easy-To-Use Mobile App Feedback Form Templates - Cover Image

Mobile apps have become the bread and butter for many digital marketers. This is mostly credited to the fact that a quality mobile app has the potential to promote and grow your business tremendously. It can open new channels of revenue, introduce you to new marketing strategies (e.g. location tracking), give you the opportunity to […]

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Mopinion’s Top 10 ‘Hottest’ Blog Posts of 2017

Mopinion: Mopinion’s Top 10 ‘Hottest’ Blog Posts of 2017 - Cover Image

And…that’s a wrap for 2017! We are thrilled to report that we’ve published well over 100 blog posts this year. Aside from being a great resource for everything online feedback, the Mopinion blog covers a wide range of digital topics and trends. From Customer Experience and User Experience to the Online Customer Journey and the […]

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5 UX Strategies to Reduce Shopping Cart Abandonment

Mopinion: 5 UX Strategies to Reduce Shopping Cart Abandonment - Cover Image

Shopping cart abandonment is an occurrence that plagues many retailers and webshops all over the world on a daily basis. By definition, shopping cart abandonment is when a potential customer starts the checkout process for an order online but drops off before completing the purchase. You will probably all agree with me when I say […]

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Proud sponsor of a new online community: User Experience News

Mopinion: Proud sponsor of a new online community: User Experience News - User Experience News

Mopinion is the proud sponsor of a new online community, User Experience News. This community shares curated content surrounding trending subjects such as user experience, website optimisation and technology. User Experience News’ definition of what is relevant for the community is very expansive. All articles are tagged so that users can pick and choose articles […]

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5 Kinds of UX Tools for Tech Companies

Mopinion: 5 Kinds of UX Tools for Tech Companies - Cover

If you haven’t noticed, user experience (UX) is revolutionising and defining the digital strategies of just about every company in the business world today. And while this revolution is indeed grabbing ahold of almost every industry in existence, there is one in particular that really puts UX on a pedestal. The tech industry, where nowadays […]

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May Product Update: New Features Released

Mopinion: May Product Update: New Features Released - Cover Image

As feedback analytics experts, we know how important it is to listen to customer feedback so it probably won’t come as a surprise to many of you when we tell you, “We use customer feedback too”! As a result of our most recent feedback, we’ve been able to make quite a few improvements to our […]

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User experience tips that will keep your customers happy this holiday season

Mopinion: User experience tips that will keep your customers happy this holiday season - Feature Image

The holidays are here, which means many online retailers are stepping up their game and competing intensely for traffic on their websites. According to a study conducted by Deloitte, “more consumers plan to shop online for gifts than ever before” in 2016. In the United States alone, total holiday ecommerce sales are expected to reach […]

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The top ten online irritations of 2016

Mopinion: Top ten online struggles of 2016 - Cover Photo

Problems logging in, never-ending download sessions, unable to find what you’re looking for? If you haven’t encountered these issues online, consider yourself one of the lucky ones. Almost all of us, as consumers, experience different frustrations and irritations online. The tricky part here is for companies to be able to identify where these pain points […]

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