Our thoughts on Digital Customer Experience

Mopinion Academy’s Onboarding Webinar: Reporting & Dashboard Configuration

Mopinion Academy’s Onboarding Webinar: Data Analysis & Visualisation - Cover Image

We hope you enjoyed our first onboarding webinar: Form Building & Deployments. Next up in the series is our webinar on Reporting & Dashboard Configuration, a critical phase in any online feedback programme as this leads to the discovery of truly meaningful insights. As part of our new educational platform, the Mopinion Academy, this three-part […]

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Mopinion Academy’s Onboarding Webinar: Form Building & Deployment

Mopinion Academy’s Onboarding Webinar Phase 1: Form Building & Deployment - Cover Image

We want to make sure you have all the skills and resources you need to set your feedback programme into motion, which is why we’ve just launched a free series of onboarding webinars. The first webinar (Phase 1: Form Building & Deployments) will be held on Wednesday, April 3rd at 4:00 pm (Amsterdam, CEST). As […]

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What can product managers gain from collecting online feedback?

Mopinion: What Product Managers can gain from Collecting Online Feedback - Cover Image

The fundamental responsibility of a Product Manager is to be the company’s leading expert on the customer. In fact, Product Managers often act as mediators between their customers and design teams to identify where their product or service is lagging and ensure that the underlying needs for their online customer are aligned with their service […]

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User Feedback: The Secret to Successful User Onboarding

Mopinion: User Feedback: The Secret to Successful User Onboarding - Cover Image

When I think of user onboarding, I am always reminded of the famous ‘IKEA effect’. Those of you have endured the emotional rollercoaster that comes with assembling an IKEA wardrobe or nightstand, you might already have an idea of where I’m going with this. The IKEA effect is defined as the effect ‘where you assign […]

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