Leverage a customer-centric digital strategy
Create meaningful digital content
Boost your online service levels
Deliver the ultimate online experience
Your online visitors have grown accustomed to the convenience of digital channels and online services; a shift which is heavily impacting the way things are done in the public sector. Whether you’re dealing with taxpayers, students, donors or volunteers, the challenge is the same. They rely on you to provide them with the online content and services they need to move forward.
Mopinion gives you the insights you need to make the online experience a smooth and successful one. With customer feedback on online services to important online content, you’ll be well on your way towards employing a truly user-centric strategy.
Give your visitors a voice
Fill the gap between what your visitor expects and what you deliver. Giving them a voice helps you drive your online Voice of Customer program and make meaningful changes to the digital experience. Mopinion’s software supplies you with the tools you need to gather and act on this feedback. Do this seamlessly across all of your digital channels including your website, mobile app and email.
Eliminate hassle with clear and concise content
Your visitors want to find the information they need when they need it. Complex sentences stuffed with jargon and technical language just won’t cut it anymore. Mopinion helps measure how your online content and services are received by visitors, giving you the insights you need to create clear and concise content on all of your digital channels.
Work faster and smarter
Analysing large sums of customer data can be overwhelming and time consuming. Mopinion helps you organise your feedback into intuitive dashboards and charts so that you can easily measure and monitor your most important KPIs. Connect the dots and focus on improving the online experience with action management tools at the ready.
Enterprise-Level Security, Privacy and Accessibility
Mopinion is devoted to protecting your data and adhering to the strictest security, privacy and accessibility policies. We offer peak security accreditation with ISO 27001: 2017 and comply with the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA). We also offer improved accessibility to all types of web users with WCAG 2.1 Level AA certification.
What market leaders have to say
We have experienced nearly 60% more engagement with our conversational feedback surveys as opposed to the standard, passive surveys. It seems that our customers perceive this type of survey as more of a conversation rather than a poll.
Fran Jordan
Design & Content Chapter Lead
We didn’t know what our customers required from our website. There was a need to gather feedback as fast as possible to learn and improve our shopping experience.
Emiel Hoosemans
Lead Conversion Specialist
Mopinion allows us to ask targeted questions that help us better understand the customer. The insights help us identify where and how we can improve the journey so as to better cater to our visitors and their questions.
Lars Harmsen
Head of User Experience
Mopinion offers a lot of features that make the tool much more valuable than its competitors. One of most attractive features for us, in fact, was the amount of customisation options available.
Silviu Oprean
Growth Marketing