Our thoughts on Digital Customer Experience

A Guide to In-App Feedback for Financial Institutions

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More and more financial institutions are investing in their own mobile apps. With 30% more apps compared to other industries, one might even go as far as to say they’ve become a digital priority among these institutions. So what’s the reason for their popularity? Not only do mobile apps provide convenience for customers (e.g. self-service […]

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Mopinion & Contentsquare to host Champagne Breakfast: Make experimentation sexy again

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That’s right! Mopinion and Contentsquare are at it again. Next month we will be hosting the next edition of the Champagne Breakfast. This time the event will focus on how to run more effective experiments in ecommerce. The breakfast event, themed ‘Make experimentation sexy again’ will cater to an exclusive audience of ecommerce teams and […]

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Employee in the Spotlight: Aruna Sripriya Konijeti

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Time for our very first Mopinion Employee in the Spotlight of 2020! For those of you who are unfamiliar with this blog series, the Employee in the Spotlight is a monthly publication that individually highlights the Mopinion team members. Why do we do this? We want to give our audience a taste of Mopinion culture […]

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Mopinion to host a meetup for the CRO Heroes

CRO Meetup

CRO, which stands for Conversion Rate Optimisation, is essentially the process of increasing the percentage of online visitors who take desired actions, whether that’s turning a visitor into a customer, or tempting the visitor to sign up for a newsletter, request information, download a document or complete a contact form. Meetup with the CRO Heroes […]

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DPG Media rolls out Mopinion software across all online news brands

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DPG Media is the largest media company in both the Netherlands and the Flemish region of Belgium. The organisation produces text, photo, sound and video content for various channels such as paper newspapers (such as Volkskrant and AD) and magazines, websites, mobile apps (for tablets and smartphones). In addition to news brands, DPG Media also […]

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Digital Customer Experience (CX) Trends to Look out for in 2020

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CX definitely made some waves in 2019 with the hype of artificial intelligence, voice commerce and chatbots. And sure, these are still very much talked about in Digital CX but there’s a lot more on the menu this year. In fact, experts are already calling 2020 the year of ‘significant digital CX transformation’. It’s a […]

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How Can AI-Based Automation Tools Improve Customer Experience?

Mopinion: How Can AI-Based Automation Tools Improve Customer Experience? - Cover

Thanks to different technological advancements, customers interact and engage with brands in numerous ways and on various channels. As a result, their expectations have skyrocketed, meaning that they demand seamless experiences. 80% of companies consider customer experience to be one of their most powerful competitive differentiators. In order to keep pace and be a disruptor […]

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4 Tips for a ‘Jolly’ Digital Customer Experience this Holiday Season

Mopinion: 4 Tips for a ‘Jolly’ Digital Customer Experience this Holiday Season - Cover

Let it be known. As an online retailer, you can’t always win on price. This is especially true around the holidays when customer expectations are high and time is of the essence. Everyone is scrambling to satisfy their Christmas lists by seeking deals, quick delivery, custom offers and most importantly, a good digital customer experience […]

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