Meet Amélie. Amélie has been working at Mopinion for nearly six months now as our Customer Success Manager for the EMEA region. With a knack for languages (she speaks French, Dutch and English) and an appreciation for the ‘Mopinion spirit’, she’s a great asset to our team. When she’s not behind her desk helping out […]
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App and smartphone usage has been growing at a steady rate for the last few years. And with over 6.5 billion smartphone users in the world, it is obvious that more companies are developing apps, and incorporating them into their business. The average smartphone user has up to 80 mobile apps on their phone and […]
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Your customers have a lot to tell you, but are you listening? And with listening, we don’t mean checking the data they provide you with. The truth is, most organisations aren’t listening. A recent Gartner marketing survey found that a mere 14% of companies have a 360-degree view of their customers. Meanwhile, there are a […]
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Organisations nowadays have all of the data they need right at their fingertips. So why is it that some companies succeed and some struggle when it comes to the Voice of the Customer (VoC)? The answer to that is strategy. What those struggling organisations haven’t yet realised is that gathering VoC data is only half […]
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Meet Ferran. Ferran is one of our newest Customer Success Managers and while he is a master of languages – speaking Spanish, Catalan, French, English, Italian and Dutch – he still had to get used to working in the international and multilingual environment of Mopinion. When he’s not in the office speaking to our customers, […]
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Are your customers getting value out of the online experience you’re offering? Are they satisfied with your products and services? And just how loyal are they to your brand exactly? These are the questions customer feedback will help you get the answers to. In return, this clarity and better understanding of customers’ needs is what […]
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Creating and publishing valuable, relevant, and consistent online content is a great way to attract and retain a clearly defined audience. It’s also one of the key ways in which digital-first businesses drive online conversions – such as signing up for a demo or making a purchase. But you don’t need a lesson from me […]
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Whether it’s listening to a podcast, doing some online shopping, checking the news, or posting yet another picture of your cat on your Instagram account, there’s one thing you have in common with the rest of us – you’re pretty much glued to your mobile phone. But don’t feel guilty, mobile devices have – in […]
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If you’re reading this, odds are you’re probably already collecting user feedback on your website(s) and mobile app(s). You understand the value this feedback provides and you want to take it one step further and implement it into your email campaigns. The question is, how? Crafting effective email feedback surveys isn’t always as straightforward as […]
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Meet Rachid. Rachid is Vice President of Finance & Operations which means that he’s responsible for Mopinion’s finance department and back office. Rachid is relatively new to Mopinion, having joined management just this past year – and he’s proven to be a great addition with his expertise! Although Rachid lives in our capital (Amsterdam), he […]
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