SaaS organisations have a lot of new challenges ahead. With product-led growth at the forefront of their initiatives, product managers within these organisations are scrambling to create and maintain a memorable and engaging product experience. But what does a good product experience look like and how can the users themselves help these teams beef it […]
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Our feedback inbox overview page is a popular place. Here you can quickly scan through incoming feedback to gauge your performance, spot trends, assign tags and labels, and more. Now streamlined and improved, you can gather relevant information more easily from this page. Save time by getting key information and data quicker than ever thanks […]
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UX Designers and UX Researchers have only one wish. And that is that their products are designed for solving the right problem for their users. Interestingly enough, many UX design teams start their research with little direction as to what problem they want to solve. And without effectively defining the problem, their design often misses […]
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Want to drive better engagement, less churn, and more growth in-app? Then you’ll want to consider a strategy that fuels mobile app adoption. After all, only when the user sees actual value in your app will it become an essential part of their routine. The challenge, however, with mobile app adoption is that it is […]
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It’s 2022, it is now more crucial than ever for a business to be up-to-date and open-minded to the world’s societal changes. However, unfortunately, issues like workplace discrimination have been around for quite some time now and have raised many controversial conversations. Luckily, diversity and inclusion (or D&I) have become important terms among many companies […]
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CRO is the practice of increasing the percentage of users who perform a desired action on a website, whether that’s purchasing, signing up for a service, or even something so simple as filling out a form. However, somewhere along the line this process has really become a balancing act. In fact, most CRO specialists are […]
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Sustainability is a hot topic nowadays. Consumers and organisations alike are making more of an effort to become more sustainable, and that even includes making their homes more sustainable. And that’s good news for companies like homeQgo. In a previous customer story with homeQgo we shared a bit about homeQgo’s perspective on the booming market, […]
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Meet Barend. Barend is one of the fittest men of Mopinion and one of our Customer Success Managers for the EMEA region. He feels at home at Mopinion and loves the flexibility Mopinion offers. Barend helps our customers by making sure they get the most out of their feedback. When he’s not at Mopinion, you […]
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With Mopinion’s app feedback form metrics, you can now track how your users are engaging with your app feedback forms. Available to all Mopinion SDKs, this addition allows you and fellow Mopinion for App users to both extend and enrich your insights, permitting you to go that step further with your data. Keep reading to […]
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Assumptions are a dangerous game when it comes to software development. Then again, you wouldn’t be the first to make assumptions – especially if they are primarily based on market research and business needs, rather than the personal preferences of your customers themselves. However, if you’re looking to be both agile and customer-centric, then you’re […]
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