Our thoughts on Digital Customer Experience


How to Install a Feedback Form in Magento

Mopinion: How to Install a Feedback Form in Magento - Cover

Customer feedback has become a very popular method for monitoring and optimising the online customer experience. The insights obtained from collecting customer feedback on your website or mobile app not only reveals which aspects of your website are problematic for your visitors, but also what works well. The easiest way to gather this feedback is […]

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Top 20 Digital Asset Management (DAM) Software

Mopinion: Top 20 Digital Asset Management (DAM) Software - Digital Assets Cover

Digital asset management (DAM) is critical in this digital age. So critical – in fact – that it is now officially part of the martech conversation. As more and more companies are growing, scaling and becoming more digitised, their digital assets — videos, audios, images, documents, and creative files — are also multiplying. And there’s […]

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User Feedback Lessons Learned from Digital Agency, Caveni

Mopinion: User Feedback Lessons Learned from Digital Agency, Caveni - Caveni Cover Image

User feedback software has been our preferred method for collecting customer feedback to bring our A/B testing to the next level. A/B Testing is a fundamental necessity to figure out how your customer responds to different sets of web pages and user interfaces. While the precise data and conversion information of an A/B test are […]

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Top 10 Magento User Feedback Extensions

Mopinion: Top 10 Magento User Feedback Extensions - Cover

Magento is a well-known ecommerce platform, recently acquired by Adobe. It offers two distinct platforms: Magento Open Source and Magento Commerce (or Magento 2). Supported by global network of nearly 1,150 solution and technology partners, Magento has a library of almost 5,000 extensions, created by other developers that ‘extend’ the functionality of the platform. These […]

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Webinar: How travel organisation TUI leverages online customer feedback

Mopinion: Webinar: an inside look at how travel organisation TUI leverages customer feedbacl - TUI Webinar

Would you like to gather real time feedback from your online visitors as they set out to achieve their goals on your website? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by […]

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Mopinion Academy’s Onboarding Webinar: Reporting & Dashboard Configuration

Mopinion Academy’s Onboarding Webinar: Data Analysis & Visualisation - Cover Image

We hope you enjoyed our first onboarding webinar: Form Building & Deployments. Next up in the series is our webinar on Reporting & Dashboard Configuration, a critical phase in any online feedback programme as this leads to the discovery of truly meaningful insights. As part of our new educational platform, the Mopinion Academy, this three-part […]

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Tying it all together: Mopinion launches new integration with Asana

Mopinion: Tying it all together: Mopinion launches new integration with Asana - Cover

Tie in your customer insights and make your projects a success. Mopinion has just launched a new integration with collaboration and work management software Asana. This new and improved integration – facilitated using Mopinion webhooks – allows users to push user feedback to their Asana boards and tasks without ever having to leave the Asana […]

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Employee in the Spotlight: Fanny-Laure Thomas

Mopinion: Employee in the Spotlight: Fanny-Laure Thomas - Cover

It’s time for our April Employee in the Spotlight! The Employee Spotlight series is Mopinion’s special way of giving you an inside look at the people behind our brand. Last month we highlighted a member of our Customer Success team, Guus. This month we’re switching gears as we put one of the newest members of […]

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What is Text Analytics? And why should I care?

Mopinion: What is Text Analytics? And why should I care? - Cover

Data. Insights. Conversions. These three words are thrown around quite a bit in the digital world, regardless of the industry. And the reason for their popularity is fairly obvious. The insights we derive from proper data analysis steer us towards ways of achieving increased conversions. A slightly less obvious observation, however, is the kind of […]

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