Our thoughts on Digital Customer Experience

What New Business Owners Always Get Wrong About Customer Feedback

Mopinion: What New Business Owners Always Get Wrong About Customer Feedback - Cover Image

Launching a business is incredibly exciting, particularly if you’re fresh to the world of entrepreneurialism. Everything feels raw and vital: a bright future is ahead of you, and you’re ready to chart the course of your destiny. However… it isn’t that simple. Whether you’re planning to sell products or offer a service, you’re going to […]

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February Product Update: New Google Analytics integration, extra form customisations and more…

Mopinion: February Product Update - Cover Image

It’s time for another product update and we’ve got plenty to share with you this month. We have made a lot of progress on the accessibility front these past few months, including the introduction of a new integration solution together with Zapier and our recently attained WCAG certification. We’ve also added some cool new features […]

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A sound investment: Robeco improves the online experience with customer feedback

Mopinion: A sound investment: How Robeco improves the online experience with customer feedback - Cover

Robeco is an international asset manager that was founded in 1929 in Rotterdam, the Netherlands as the Rotterdamsch Beleggings Consortium (Rotterdam Investment Consortium). In fact, it was one of the first to offer investment opportunities to consumers. Over the years, Robeco has evolved from a traditional asset manager to an omnichannel service provider. Nowadays, everyone […]

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Push customer feedback results directly to Google Analytics with this new integration

Mopinion: Push customer feedback results directly to Google Analytics - Cover Image

We have some exciting news for all of the Google Analytics geeks out there! Mopinion has just launched a new Google Analytics (GA) integration that will enable Mopinion users to track and analyse feedback form results (such as scores and feedback categories) combined with user behaviour directly from GA – and this time, without the […]

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Top 20 Task Management Software: An Overview

Mopinion: Top 10 Task Management Software: An Overview - Task Management Cover

Want to step up your game in managing projects and tasks? Think you and your team need to find a way to be more productive and efficient in completing tasks and projects? You’re not alone. And there is a way to make work more productive and projects more successful. Let me introduce you to task […]

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Top 10 User Feedback Plugins for WordPress

Mopinion: Top 10 User Feedback Plugins for WordPress - Cover Image

WordPress is one of the most popular content management systems available with nearly 75 million websites. What’s great about this open source software is that it offers well over 53,000 different plugins that gives users the opportunity to extend the functionality of their websites. These plugins can range anywhere from SEO tools and Landing pages […]

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10 Must-Read Guides to Digital Transformation

Mopinion: 10 Must-Read Guides to Digital Transformation - Cover image

While it may just sound like a tech buzzword, digital transformation is so much more than that. The digital transformation is a complex and sometimes even daunting process that impacts multiple aspects of your business – all with the goal of creating efficient digital operations. And this process involves not only meeting the demands of […]

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Employee in the Spotlight: Sjoerd van der Plas

Mopinion: Employee in the Spotlight Sjoerd van der Plas - Cover

As you know, the Employee Spotlight series is our way of giving you an inside look at the people behind the Mopinion brand. In last month’s Employee in the Spotlight, we interviewed a special member of the Sales team, Luke. We hope you enjoyed his story. This month we will continue the streak and highlight […]

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Top 20 Live Chat Software: An Overview

Mopinion: Top 10 Live Chat Software: An Overview - Cover

Customer is indeed the king. In today’s market, we – as customers – have become accustomed to getting what we want. From personalised interactions and connected experiences across channels, we have set the bar high and this is no different with customer service. In fact, according to a HubSpot study, consumers are now more impatient […]

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Canterbury City Council leverages feedback to achieve customer centricity online

Mopinion: Canterbury City Council leverages feedback to achieve customer centricity online - Canterbury Cover Image

Canterbury City Council (CCC) is the local authority for the City of Canterbury, which is situated in the county of Kent, United Kingdom. Canterbury City Council, a relatively new client of Mopinion, works with a relatively small in-house team that includes research, analysis, service design, development and content design skills. This team’s goal? Giving their […]

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