Our thoughts on Digital Customer Experience

Is user feedback the missing ingredient to SaaS software testing?

Mopinion: Is user feedback the missing ingredient to SaaS software testing? - Cover

We know just as well as the next SaaS company how important it is to move with speed, agility and customer focus. That is why when Mopinion decided to launch its new user interface Mopinion Raspberry, we wanted to use every tool in our toolbelt to ensure a swift and effective release. This translated to […]

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Mopinion is finalist in the Red Herring Top 100 Europe

Mopinion finalist Red Herring Top 100 Europe - header

Just a few more weeks to go until the Red Herring Top 100 Europe is announced. The Red Herring Top 100, which is held across three different continents, highlights and hands out awards to the most promising private ventures, including startups. For the top 100, a selection has just recently been made and we’re please […]

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CANCELLED: Mopinion Raspberry Launch Party

Mopinion Raspberry Launch party - header

The launch party for our new user interface Mopinion Raspberry was originally scheduled for this April. However, due to the strict regulations set in place regarding the COVID-19 virus, Mopinion has decided to cancel this event. We will keep you posted on our next events! That’s right. Our top priority is your health and safety, […]

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CareerOne jumpstarts user feedback programme with Mopinion

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We are delighted to announce that CareerOne is now using Mopinion’s user feedback software! CareerOne is an Australian online job board servicing all sectors and industries. With a digital strategy geared towards creating a class-leading user experience, the organisation recently redeveloped its platform. In this customer story, CareerOne Business Analyst Ben Schutz shares more about […]

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Looking back on the Champagne Breakfast in Amsterdam

Mopinion: Looking back on the Champagne Breakfast in Amsterdam - Cover

Picture this. You’re in a crowd of like-minded ecommerce enthusiasts all gathered to learn more about experimentation and testing. Not to mention the champagne is flowing and all of this is unfolding against the backdrop of the beautiful Pulitzer Hotel in Amsterdam. Sounds pretty nice for a Friday morning right? Last Friday, 21 February, Contentsquare […]

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How to Validate your Testing with Online User Feedback

Mopinion: How to Validate your Testing with Online User Feedback - Testing Cover

Testing (or experimentation) is a popular method for many organisations looking to optimise their digital channels, whether that’s websites, mobile apps or even email campaigns. This is important as having optimised channels can contribute to happier and more loyal customers. The truth is though, that while many organisations have incorporated testing techniques such as A/B […]

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Take CX to the next level with these 5 Youtube videos

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Trends and developments are continuously sprouting up within Customer Experience (CX). In fact there are so many new trends that it can be hard to keep track. Previously we were just satisfied with having a customer-oriented approach, but nowadays we want to take this one step further… With over 2 billion users, YouTube has a […]

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Mopinion introduces a template for Google Tag Manager (GTM)

Mopinion introduces a template for Google Tag Manager (GTM) - Cover

Looking for an even easier way to implement the Mopinion script? You’re in luck. Mopinion has just introduced a template for Google Tag Manager (GTM) that simplifies the process. Previously users had to copy and paste the the deployment script into a custom tag in the Google Tag Manager. But now with the help of […]

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Employee in the Spotlight: Yannick Post

Mopinion: Employee in the Spotlight: Yannick Post - Cover Image

It’s time for our February Employee in the Spotlight! This month we’re putting the spotlight on one of our newest team members, our Front-End Developer and ‘website extraordinaire’ Yannick Post. Meet Yannick. Yannick is a former intern who recently rejoined the team as our Front-End Developer. While his focus lies primarily on the design and […]

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Prins Petfoods improves online customer journey with Mopinion

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The pet lovers among us are surely familiar with this brand…Prins Petfoods is one of the best selling brands of both dog and cat food. Prins is a Dutch family business that’s been around for a little over 55 years. On top of selling pet food products, Prins also provides professional advice and is often […]

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