Mopinion Resources

Blog

Want to stay up-to-date?
Subscribe to our newsletter!

You have been successfully subscribed!

Whitepaper: Digital Customer Experience (CX) Trends of 2021

Digital Customer Trends for 2021

In 2020 we witnessed countless unexpected trends emerge, from companies and consumers defying nearly all expectations to a complete transformation in our everyday professional and private lives. And it looks like 2021 is already shaping up to be just as unpredictable. Despite several industries being hit hard by the crisis, the online market continues to […]

Read more

How User Feedback Enhances Your After Sales Efforts

Header image

After sales efforts play a crucial role in customer satisfaction and retention. Not only do these efforts help generate loyal customers but also give an overall boost to your brand value. It is a direct reflection of your service and therefore compels customers to start believing in the brand and stick around for longer. So […]

Read more

Why Mobile Commerce has Become Critical for Retailers

Mobile commerce becomes critical in retail

Consumers are ready for mobile commerce, but are retailers? Mobile has become a major driving force in our daily lives. Think about it. We have the world in the palm of our hands – from streaming videos and social media platforms to reading the news and messaging friends. And this newfound habit of bringing our […]

Read more

How the Retail Industry Has Been Affected by The Global Pandemic

How the retail industry has been affected by the pandemic

The COVID-19 pandemic has strained many businesses across the globe. However, retailers’ challenges have been exceptional. In fact, it would be an understatement to say that the past year was a struggle for many retailers. Forbes even refers to last year’s events as ‘Retail’s Great Pivot’ – their way of describing this rapid shift in […]

Read more

Hey retailer, why don’t you have a mobile app?

customer experience app

Shopping habits today are wildly different from those of a few years ago. And the recent lockdowns have – of course – also contributed to this change. As a result, the digital transformation has accelerated and therefore, the number of mobile purchases within the retail industry has also skyrocketed. Mobile apps are ideal for displaying […]

Read more

Leroy Merlin boosts conversion rates with Mopinion feedback

leroy-cover

Leroy Merlin is the leading brand in the home improvement and DIY market in France. Though the brand has many physical stores, Leroy Merlin does not limit itself to traditional in-store sales but instead, it has also adopted an e-commerce approach which has been made possible thanks to its fast-growing website. The website guarantees a […]

Read more

Biggest ecommerce Challenges during the Check-Out Phase

Cover Image Purchase Feedback

Shopping cart abandonment is an all too familiar challenge for many marketers in the ecommerce sector. Typically, abandonment rates are measured using tools such as Google Analytics or Adobe Analytics, giving you a numeric indication of when and where potential customers leave your shopping cart.   However, the only way to identify the real reason […]

Read more

How UNN uses Mopinion feedback to gain insights

UNN Feedback Cover Image

UNN – the United News Network GmbH, is a press service provider from Karlsruhe (Germany) and consists of a team of creative people who stand for first-class service and strive for constant further development. UNN is known for its PR solutions PresseBox and lifePR. With years of experience, UNN forms the link between companies and […]

Read more

Create the Ideal Online Marketplace with User Feedback

Mopinion: Marketplace cover image

Online marketplaces are becoming increasingly popular as more and more online shoppers find their way through these handy e-commerce platforms. In fact it’s hard to remember what online shopping was like before these online sales giants entered the market. But when it comes to digital marketing, the challenges for keeping online marketplaces competitive are quite […]

Read more