Here at Mopinion we are once again reflecting on the recent release of not one, but two brand new and improved features, Schedules and Templates for exports. This release strives to save you time and effort, by automating the process of exporting feedback data. In this Behind the Feedback story, you will discover everything there […]
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One year later and we’re still in the thick of it. The pandemic has not only continued to accelerate the shift to digital customer experiences, but also pushed organisations to adopt and implement technologies in hopes of gaining a competitive edge. Customers today no longer base their loyalty on price or product. Instead, they are […]
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The French URSSAF and its network have a mission of general interest: managing the collection of contributions and fees intended to guarantee financing of the French social security model. The organisation serves the four branches of the general social security system: health, old age, family, and work-related accidents/occupational diseases. So what exactly do they do […]
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With a little help from you, our customers, (and your useful feedback) we are always able to identify any missed opportunities within our system and quickly get to work improving our user’s experience. So, without further ado… May we present to you some further improvements to our export feature: Schedules and Templates for exports! Say […]
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Investments are booming in CX. Not only are more organisations investing in CX software for their business operations, but there’s a whole web of investments going on in the CX software market itself. In fact, Allied Market Research just released some figures on how the CX software market is performing. According to the report, ‘the […]
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It’s safe to say that marketers today have a totally different job than the marketers of ten or, even, five years ago. Like many other disciplines these days, marketing is constantly changing and evolving, and, due to new technologies, the jobs of marketers are finally getting easier to manage. Now, thanks to marketing automation software, […]
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Black Friday and Cyber Monday, which were once exclusively American traditions, have become well-established events for shoppers worldwide. Originally coined in the early 1960s, ‘Black Friday’ described the chaos that resulted when large crowds of tourists came into the city to begin their holiday shopping. Today, things aren’t that different, though, now people can avoid […]
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As cyber risks continue to intensify, consumer demand for data privacy is escalating at an impressive rate. In fact, since the arrival of GDPR (General Data Protection Regulation) in 2018, many other global regulations are also being reconsidered and redrafted. Countries such as China, Brazil, Russia and Australia are among the 76% of countries that […]
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We live in an era of technological innovation where data is the new currency. Whether that’s data from social media, websites, mobile apps, or email campaigns, digital marketers are continuously gathering and leveraging data insights from multiple sources. So where lies the challenge? Well, as it turns out, unifying all of these data points can […]
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No doubt, the last year and a half has been challenging for everyone. For brands, the crisis has brought about fundamental changes to how customers behave, resulting in what can only be described as a tectonic shift in their behaviour. Now, as we enter the last quarter of 2021, the need and investment in customer […]
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