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Create a Seamless
A great experience starts with feedback
Providing a frictionless digital experience is no easy feat, especially in a world where customer expectations are changing with the day. That’s why you need an agile solution that complements your quantitative data (the what) and tells you the story behind it (the why).
Mopinion gives you a fresh perspective on the online journey, with actionable insights into the motivation behind customer behaviour on your digital channels.
Our products
It’s time for Digital-First Enterprises to take control of the entire Online Journey
Mopinion for Websites
Get the inside scoop on how your customers experience your website so that you can drive strategy and boost engagement. Select a carefully crafted survey template or design your own feedback surveys from scratch and start gathering contextual insights right away.
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Mopinion for Apps
Collect powerful feedback from your native apps with Mopinion’s flexible and easy-to-install SDKs for iOS and Android. This solution fully integrates with your mobile native user experience, enabling a frictionless mobile journey for your users.
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Mopinion for Email
It’s time to take your email marketing campaigns to the next level. It’s not just about the number of clicks or opens. Leverage email campaign feedback and ensure you’re sending the right message to your audience.
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Forms you’ll love
Customer Satisfaction (CSAT)
Customer Satisfaction (CSAT) is considered one of the top scoring methods among businesses for measuring loyalty to your brand. It is essentially a measurement of how your brand (or services) meets the expectations of your customer.
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Goal Completion Rate (GCR)
Find gaps in your UX that are preventing customers from reaching their goals. With a GCR slide-in survey, you will learn which of your visitors have completed, partly completed or failed to complete a specific goal on your website.
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Net Promoter Score (NPS)
Net Promoter Score is a popular loyalty metric used by many businesses. Providing you with a benchmark that is indicative of your customers’ success, this metric tells you how likely your customers are to recommend your business to others.
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Customer Effort Score (CES)
Customer Effort Score is a commonly used metric that measures how much effort it took the customer to achieve his/her goal. Used mainly to gauge the aggregate, digital experience of your customers with your product, you can also use to collect feedback at a number of other touchpoints along the customer journey.
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And many more!
Prefer using smileys or thumbs? We’ve got that too. Or pair any of these popular feedback metrics with engaging form elements – including multiple choice, radio buttons and open comments.
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Mopinion plays well with others
From web analytics and CRM tools to Project Management and A/B Testing, we integrate seamlessly with all of your favorite digital marketing tools.
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