Our thoughts on Digital Customer Experience

Top 10 User Feedback Plugins for WordPress

Mopinion: Top 10 User Feedback Plugins for WordPress - Cover Image

WordPress is one of the most popular content management systems available with nearly 75 million websites. What’s great about this open source software is that it offers well over 53,000 different plugins that gives users the opportunity to extend the functionality of their websites. These plugins can range anywhere from SEO tools and Landing pages […]

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10 Must-Read Guides to Digital Transformation

Mopinion: 10 Must-Read Guides to Digital Transformation - Cover image

While it may just sound like a tech buzzword, digital transformation is so much more than that. The digital transformation is a complex and sometimes even daunting process that impacts multiple aspects of your business – all with the goal of creating efficient digital operations. And this process involves not only meeting the demands of […]

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Employee in the Spotlight: Sjoerd van der Plas

Mopinion: Employee in the Spotlight Sjoerd van der Plas - Cover

As you know, the Employee Spotlight series is our way of giving you an inside look at the people behind the Mopinion brand. In last month’s Employee in the Spotlight, we interviewed a special member of the Sales team, Luke. We hope you enjoyed his story. This month we will continue the streak and highlight […]

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Top 20 Live Chat Software: An Overview

Mopinion: Top 10 Live Chat Software: An Overview - Cover

Customer is indeed the king. In today’s market, we – as customers – have become accustomed to getting what we want. From personalised interactions and connected experiences across channels, we have set the bar high and this is no different with customer service. In fact, according to a HubSpot study, consumers are now more impatient […]

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Canterbury City Council leverages feedback to achieve customer centricity online

Mopinion: Canterbury City Council leverages feedback to achieve customer centricity online - Canterbury Cover Image

Canterbury City Council (CCC) is the local authority for the City of Canterbury, which is situated in the county of Kent, United Kingdom. Canterbury City Council, a relatively new client of Mopinion, works with a relatively small in-house team that includes research, analysis, service design, development and content design skills. This team’s goal? Giving their […]

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Mopinion now compliant with Web Content Accessibility Guidelines (WCAG) Level AA

Mopinion: Mopinion now compliant with Web Content Accessibility Guidelines (WCAG) Level AA - Cover Image _ Bartlett Interactive

We are happy to announce that the Mopinion software is now WCAG 2.1 Level AA compliant. This means that our front-end software and feedback surveys conform to the strict WCAG guidelines set in place by the World Wide Web Consortium (W3C) – making our software more accessible to all types of web users, especially those […]

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Government agencies & NGOs: What can they do to become more customer centric online?

Mopinion: Government Agencies & NGOs: What Can you do this year to become more customer-centric? - Cover Image

More and more government agencies and NGOs are starting to focus on what is called ‘the online citizen experience’. In fact according to an Accenture survey, nearly 65% of public service leaders have claimed that a personalised, online citizen experience is one of their highest priorities. However, in order to achieve this, these agencies must […]

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Integrating Mopinion with Salesforce (via Zapier)

Mopinion: Integrate Mopinion with Salesforce using Zapier - Cover Image

Mopinion has joined forces with online automation tool Zapier to deliver quick and easy integrations between your Mopinion feedback data and CRM software Salesforce (among other app integrations). Thanks to Mopinion webhooks, integrating your feedback with Salesforce is a breeze. Ready to start relaying your feedback data to Salesforce in real-time? We’re here to help […]

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Top 20 A/B Testing Tools that will Boost Conversions

Mopinion: Top 10 A/B testing tools that will boost conversions - Cover Image

How can you make sure your website or app design is the best possible version right now? How can you make sure your website or app is converting visitor into customers at its best? You can’t really know for sure unless you test it out with A/B testing tools. This is what most marketers, developers, […]

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Getting your team on board with customer feedback

Mopinion: Getting your team on board with customer feedback - Cover Image

If you are reading this article, my guess is that you are already on board with customer feedback. You have recognised the value of having a strong feedback programme and you’re well aware of what it can do for your websites and mobile apps – as well as your brand as a whole. However, for […]

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