Insights & Action
Stay on top of your user feedback with AI-powered feedback summarisation, trend identification, and the best data visualisation and action management tools at your fingertips.
Reporting & Analysis
Design your feedback dashboard in a layout that works for you. Visualise the data in customisable charts using metrics suitable to your goals.
Cross-tab and drill down on data. Compare different variables such as URLs, browsers and device types. Zoom in on relevant trends and click right through to the details.
Easily browse through all your feedback items with our intuitive feedback inbox. Search, filter and organise your feedback.
Our data explorer offers a unique way of exploring data visually and drilling down on particular feedback items instantly (by applying filters and calculations) without having to edit the existing charts.
Easily manage your feedback data coming in from different countries or in different languages and obtain a more holistic and global overview of your feedback program.
Text & Sentiment Analysis
AI-powered feedback summaries and trend insights
Say goodbye to sifting through hundreds of feedback comments. Smart Recaps leverages Generative AI to automatically summarise feedback and highlight key trends, removing the hassle of manual analysis. Fully developed and hosted in-house, it ensures your data stays secure.
Based on machine learning techniques, our platform automatically groups open comments by category (using labels).
Gain access to key insights using sentiment analysis and monitor progress on sentiment over time.
Collaborate & Engage
We let feedback flow through your company, making sure it’s delivered from point A to point B. Track actions, write notes, set reminders and visualise progress.
Our system notifies you as soon as anything important happens through live, proactive email alerts, webhooks and notifications.
Directly engage with the customer through the Mopinion platform. We make it possible to act on the feedback you receive.
Love your Project Management tools? Import tasks for your team members directly into apps like Trello, Jira or Asana.
Set permissions to keep private information private and enable access to relevant areas of our solutions’ functionality. Offering complete flexibility by supporting every use case and user type, ensure your data and information is safe with custom access groups.
Mopinion plays well with others
From web analytics and CRM tools to Project Management and A/B Testing, we integrate seamlessly with all of your favorite digital marketing tools.
View all integrations
What market leaders have to say
We have experienced nearly 60% more engagement with our conversational feedback surveys as opposed to the standard, passive surveys. It seems that our customers perceive this type of survey as more of a conversation rather than a poll.
Fran Jordan
Design & Content Chapter Lead
We didn’t know what our customers required from our website. There was a need to gather feedback as fast as possible to learn and improve our shopping experience.
Emiel Hoosemans
Lead Conversion Specialist
Mopinion allows us to ask targeted questions that help us better understand the customer. The insights help us identify where and how we can improve the journey so as to better cater to our visitors and their questions.
Lars Harmsen
Head of User Experience
Mopinion offers a lot of features that make the tool much more valuable than its competitors. One of most attractive features for us, in fact, was the amount of customisation options available.
Silviu Oprean
Growth Marketing