Finding a feedback solution that delivers a truly seamless digital experience
Heaps of companies are shifting their focus towards delivering a seamless and frictionless digital experience. And they’re doing so by leveraging user feedback solutions. Why? These solutions give them a helping hand when it comes to finding out exactly what their customers want and need.
Many of these same companies have been asking us how our solution differs from other feedback tools on the market. A sensible question actually, considering many tools look very similar to one another on the front-end. That’s why we’ve created an overview that outlines all the great features Mopinion has to offer.
What can we do for you?
Have a look at our features
Feedback Collection
Other tools mostly focus on collecting feedback data. But the way we see it, whether you’re running a full-fledged digital experience program or simply measuring user feedback on a website, you’re going to need more than just smileys. At Mopinion we’ve developed a set of data collection tools that offer much more in terms of flexibility and customisation.
With various ways to adjust the look-and-feel of feedback forms, a wide array of research and customer loyalty metrics, and unlimited combinations of form triggering rules, Mopinion will give you more than just a feedback button! You can even deploy one feedback form in various languages.
Feedback across all channels
Gather feedback from your website, in-app (using our mobile SDK) or within email campaigns.
Variety of display options
Choose between in modal, embedded on the page, slide-in or conversational feedback forms.
Advanced form design customisations
Customise your feedback button and create feedback surveys that integrate with your look and feel.
Complex question routing
Decide which feedback questions to show or hide, based on the input of your users.
Rule-based form triggering
Ask questions on specific pages based on this data for truly meaningful insights.
Easy implementation
One single deployment (js-tag) for all surveys.
Reporting & Analysis
Unlike most other feedback tools on the market, Mopinion doesn’t limit you to a fixed dashboard with some basic statistics. We understand that you want to see the results in a way that suits your needs. For that reason, with Mopinion you can easily create dashboards that are fully customisable both in terms of data visualisation but also order and appearance of charts, thanks to the ‘free grid’. Especially when it comes to enterprise needs such as advanced reporting, role-based dashboards, data integration and data categorisation, we help pave a clear path to feedback insights.
Fully Customisable dashboard grid
Design your feedback dashboard in a layout that works for you.
Cross tabbing and filtering
Easily navigate and filter through large amounts of feedback data and zoom in on the details.
Native text & sentiment analytics
Humanise your feedback and quickly digest large sums of unstructured data and texts.
Multiple touchpoints in 1 dashboard
Visualise all of your feedback data in one place and make quick, data-informed decisions.
Feedback Form Translations
Keep a pulse on your international operations by gathering and analyse feedback translated from various languages.
Seamless Data Exploration
Visualise, compare and drill down on data in a way that suits you.
Collaborate & Engage
So many feedback collection tools lack the ability to turn feedback insights into action. Mopinion offers a variety of sophisticated and built-in action management tools – such as advanced rulings and routing for email notifications – that guarantee your customer feedback will always find its way to the right person within your digital team.
Wide Variety of Webhooks / Integrations
Take advantage of a wider variety of native integrations including Slack, Jira, and more.
Multiple conditions for email alerts
Set up multiple conditions and automatically send out relevant email alerts to multiple users in one go
Roles & Rights Management
Easily assign users to certain projects and decide which user rights they should have.
Full API Access
Want to import or export feedback data? No worries, we’ve got you covered with full API access.
Notification Stream
Stay informed about activity within the system with in-app notifications.
Action Management
Effectively distribute and take action on feedback insights with built in tools such as tags, notes and actions.
What people are saying
The big advantage with using Mopinion customer feedback is freedom. We can adjust everything ourselves with no restrictions.
Stefan van Ballegooie
Conversion Specialist
With feedback buttons available on all pages of our knowledge management system, our service agents can submit feedback at any moment.
Product Manager
Mopinion’s features, big and small, all work together in order to help us understand the feedback we receive and to drive action, in a way that we were finding hard to do on similar platforms.
Ben Schutz
Business Analyst
By using real-time feedback dashboards we can easily see which issues we have to work on to enhance the shopper journey and satisfaction. These insights are shared on the teams that work on the specific feedback points.
Rosanne Heijligers, Customer Experience Analyst
