Survey Templates
See this live preview of a GCR Survey
What is a GCR survey?
A GCR survey, or Goal Completion Rate survey, measures whether users were able to complete the goal they came to your website for. It helps you understand if visitors can find information, complete actions or move through the journey successfully.
What should I ask in a GCR survey?
A typical GCR question is “Were you able to complete your goal today?” You can then ask a follow-up question, such as “What was the reason you could not complete your goal?” This helps you understand the barriers users face.
How market leaders use GCR survey
The insights we gather from Mopinion have really helped shape our strategy and have enabled us to focus on the right problems. We can now quickly validate ideas we have and drive our customer focused obsession.
Fran Jordan
Design & Content Chapter Lead
See what other types of forms can do for your business
Customer Satisfaction
Customer Satisfaction is considered one of the top scoring methods among businesses for measuring loyalty to your brand.
Customer Effort Score
The Goal Completion Rate measures whether your visitor has completed a specific goal and the Customer Effort Score measures how much effort it took to achieve this goal.
Net Promoter Score
NPS provides a benchmark that is indicative of customer success. It tells you how likely your customers are to recommend your business.
Conversational
Conversational feedback forms are intuitive and engaging surveys that to respondents feel like chat conversations.