Survey Templates

Website feedback survey

Use a website feedback survey to understand how visitors experience your website and what you can improve.

See this live preview of a website feedback survey
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NPS score

What should I ask in a website feedback survey?

You might ask, “How would you rate your experience on this page?” or “Did you find what you were looking for?” To gather more useful insights, include an open follow-up question such as “What could we improve?”

What is a website feedback survey?

A website feedback survey is a survey shown to visitors while they are using your website. It helps you collect feedback on specific pages, journeys or interactions. These surveys can reveal whether users are satisfied, whether they found what they needed and what might be stopping them from converting.

NPS Logic

How market leaders use website feedback survey

Meistertask Feedback

Mopinion offers a lot of features that make the tool much more valuable than its competitors. One of the most attractive features for us, in fact, was the amount of customisation options available.

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Silviu Oprean

Growth Marketing

See what other types of forms can do for your business

A star rating element, with a range of 1 to 5 stars. A 4 star rating is shown.

Customer Satisfaction

Customer Satisfaction is considered one of the top scoring methods among businesses for measuring loyalty to your brand.

A stylized rendition of a radiobutton element where the second element has been selected.

Customer Effort Score

The Goal Completion Rate measures whether your visitor has completed a specific goal and the Customer Effort Score measures how much effort it took to achieve this goal.

NPS score element with a range of 1 to 10, a score of 7 has been selected.

Net Promoter Score

NPS provides a benchmark that is indicative of customer success. It tells you how likely your customers are to recommend your business.

A stylized display of a chat interface, where avatars are matched with their speechbubbles.

Conversational

Conversational feedback forms are intuitive and engaging surveys that to respondents feel like chat conversations.

See what website feedback survey can do for your business