8 Alternatives to GetFeedback CX and Digital

If you are here, you are probably looking for competitors or alternatives to GetFeedback. This customer experience (CX) and survey platform helps collect and analyse feedback from its customers. Sounds familiar, right?!

Updated: March 2026

TL;DR – Article summary
This blog outlines why businesses may need alternatives to GetFeedback, especially with the planned shutdown of GetFeedback Direct in 2026. here, you’ll find several alternatives for both digital feedback and broader customer experience management, highlighting differences in features such as targeting, analytics and AI capabilities. The most important thing to remember is to compare options carefully and select a platform that best supports collecting and acting on customer feedback based on your needs.

Collecting feedback and doing something with that data is essential for businesses to compete based on experience. If you take into consideration that up to 40% of your business is coming from returning customers, you need to make sure that they come back. Gathering feedback is the only way to figure out what your digital customers really want, which is why CX solutions like GetFeedback exist.

In this blog, we will discuss both the GetFeedback CX Platform and GetFeedback Digital, but mostly focus on the latter.

However, different digital feedback solutions suit different business needs, which is why it’s important to weigh your options and do your research before making your choice.

In this article, we’ve listed 8 alternatives to GetFeedback.

What is GetFeedback?

GetFeedback CX Platform , GetFeedback Digital, and GetFeedback Direct, nowadays owned by the American company SurveyMonkey, are software that collect feedback from websites, mobile apps and email.

GetFeedback Digital

GetFeedback Digital focuses on quick feedback to improve your website and app experience. With a feedback button on a website, a visitor or user can easily leave some feedback on a certain webpage. This solution also allows users to target specific visitors, take screenshots and add them to their feedback items, as well as a certain level of customisation on their feedback surveys. GetFeedback Digital is essentially a reworked version of Usabilla, another former digital feedback tool, acquired by SurveyMonkey.

GetFeedback Direct

Then there is also GetFeedback Direct, which is designed for relational and transactional feedback through email and SMS surveys. For example, Customer Satisfaction (CSAT) surveys, Net Promoter Score (NPS) surveys, Customer Effort Score (CES) surveys and more. You can ask customers via email and SMS to fill in a survey, and the data gets moved to Salesforce. There are also options to request feedback by adding website survey buttons. It is important to note, though, that SurveyMonkey has recently announced that GetFeedback Direct will be shutting down as of December 31st, 2026.

GetFeedback CX Platform

Last but not least is the GetFeedback CX Platform, which is essentially Digital and Direct combined. It calls itself the agile CX platform that delivers experiences and makes it easy to set up CX programs.

Of course, the news about GetFeedback Direct shutting down also affects the GetFeedback CX platform, as part of it will disappear. SurveyMonkey’s solution to this is to move its customers over to SurveyMonkey Enterprise. However, if this doesn’t suit your needs, you might want to start looking for an alternative.

In this blog, we’re focusing on both GetFeedback Digital and the GetFeedback CX Platform, but with a bigger emphasis on the former. So, without further ado, let’s check out the best alternatives:

Best alternatives to GetFeedback for Digital

Let’s have a look at some of the competitors and alternatives to using a tool like GetFeedback Digital.

1. Mopinion – Part of Netigate

Mopinion takes your online Voice of Customer (VoC) programme to the next level, giving you more than just feedback collection capabilities. This software collects and analyses both website, email and mobile app feedback in real-time.

With an easy-to-use interface, users can build, design and configure highly customisable feedback forms however they like. It is also possible to deploy forms in multiple languages.

Mopinion users can also target specific groups of online visitors with feedback forms and gain insights into why they are struggling to convert. This is done through a sophisticated triggering system, offering limitless targeting combinations.

Additionally, digital teams can share and take action on the feedback items you collect in a timely manner with the help of smart alerts. Mopinion also offers AI-powered analysis solutions to make your work-life easier. These include Smart Recaps – automatically generated summaries of your open feedback comments, text sentiment analysis and much more.

Lastly, as a European company, Mopinion also prioritises helping customers meet EU standards. From full GDPR compliance to making your digital channels accessible with WCAG 2.1 Level AA.

Worth noting: Since September 2025, Mopinion has also been part of the Swedish experience management platform Netigate. This means that if you are looking for a well-rounded alternative to the GetFeedback CX Platform, this might be the one for you.

Key Mopinion features:

• Regular updates, maintenance and new key features added
• Native text and sentiment analysis
• AI-generated feedback summaries and trend identification
• Fully customisable dashboard and data visualisation
• Advanced form design and question routing
• Unlimited form-triggering rules
• Conversational feedback
• Cross-tabbing and filtering
• Feedback form translations
• Advanced user management
• AI-powered feedback summaries (Smart Recaps)
• Dashboard Exports for democratising feedback

2. Qualaroo

Qualaroo is a VoC tool that mainly collects feedback data via (micro)surveys. These surveys are quite easy to build and design using Qualaroo’s library of questions and various customisation options. Users also have the ability to target particular audiences, make use of intelligent question branching, and review the results in an easy-to-handle dashboard.

The main focus is on collecting the data, but Qualaroo does offer an integration with IBM Watson for analysis. However, that comes at a cost.

3. Feedbackify

Feedbackify is a simple, online feedback tool for your website. With Feedbackify, you can create feedback forms with a drag-and-drop editor. Website visitors can leave ratings and comments, including compliments and suggestions. A real-time dashboard can be used to view and analyse all received feedback. But, mind you, it all looks very outdated.

Unfortunately, this tool doesn’t offer advanced reporting or text analysis capabilities, but if you’re going for something rather cheap and simple, this is a friendly and basic tool for you.

4. Survicate

Survicate is another survey tool that is great for gathering CSAT scores. With this solution, users can trigger targeted surveys at different locations across the website, as well as send out surveys by email. Survicate offers a pretty substantial library of predefined surveys that users can choose from, allowing them toquickly and easily send out CSAT, NPS and CES surveys. In terms of analysis, this survey software has dashboarding capabilities, CSV and XLS exporting options and NPS analysis.’

Best alternatives to GetFeedback CX

If you are looking for a heavier CX solution that focuses more on the traditional surveys and questionnaires, as an alternative to the GetFeedback CX Platform, this is our take:

1. Netigate

Netigate is a European experience management platform that helps organisations collect, analyse, and act on customer and employee feedback across the entire journey. It combines flexible survey distribution via email, sms and links with AI-powered analytics to uncover what drives key metrics like NPS and CSAT, and enables teams to turn insights into action through workflows and integrations.

Netigate brings together survey-based feedback, digital experience insights, and data from external systems into one unified platform. This allows organisations to connect signals across touchpoints, from websites and apps to support and customer communication, and gain a complete view of the customer journey.

Built-in AI capabilities help teams quickly identify trends, root causes, and emerging issues without manual analysis. Combined with automation and task management, insights can be operationalised across the organisation, ensuring that feedback leads to measurable improvements rather than static reporting.

As a European platform, Netigate is also built with GDPR and data security at its core, making it a strong choice for organisations that require both advanced capabilities and compliance.

2. Qualtrics

Qualtrics is a digital customer experience management platform. They offer various data collection methods such as website/mobile feedback, email surveys and social feedback for actionable customer, market and employee insights. Though this solution is more of a traditional survey software, it does offer a dedicated digital solution. The users can access their role-based dashboards and can view results in trend vs. target charts. There is also a closed-loop ticketing feature that notifies users of customer interactions, such as the presence of a detractor.

3. Medallia for Digital

Medallia for Digital is an enterprise-grade software and key component of Medallia Experience Cloud. This software, which also includes Kampyle (VoC platform), captures customer feedback on websites, mobile websites and in-app. Additionally, it integrates the feedback with offline data from contact centres, retail stores and several other touchpoints. The software also makes use of powerful AI-based text analytics, role-based reporting and real-time alerts. However, being an enterprise software, some might say it’s a rather expensive option.

4. InMoment Experience Improvement Platform

InMoment is a huge enterprise software platform that makes it possible to collect feedback from every channel, including call centre and survey invites via SMS. It is a very extensive suite, that includes functions like AI-generated conversational feedback surveys.

All these options also make the software difficult to customise to specific needs, and it makes the whole platform perform slowly and look somewhat outdated. And, just like Medallia, InMoment is a very expensive solution.

Final thoughts…

Right, so, now you know, there is a lot to consider if you are looking for an alternative to GetFeedback. Make sure you know why you are going to replace your GetFeedback tool, and then deep-dive into all the possibilities. We hope this article helps you in your decision-making process. Sometimes it can be very difficult to find or to choose (alternative) tools that suit your wishes. Mainly because there are so many different types of tools out there to choose from.

Our advice to you is therefore just to focus on the various techniques they offer for collecting, reporting or analysing online user feedback from your websites or mobile apps and see what works best with your needs! If you want to switch to Mopinion and, in the past, you’ve been using GetFeedback, we do have an integration solution which can pull all your feedback data to the Mopinion environment.