Elin

Elin Jansson, Content Marketer at Mopinion, has a background in copywriting, digital marketing and journalism.

Posts by Elin

Feedback Trails: Understand the journey behind the feedback

Feedback Trails: Understand the journey behind the feedback

“I tried to enter your return policy page, and everything just suddenly crashed”. This kind of feedback undoubtedly helps improve the...

Elin Jansson 26/03/2026

5 of the best user experience apps in 2026

5 of the best user experience apps in 2026

Did you know that mobile apps have a 150% higher conversion rate compared to mobile websites? This is because apps offer a complete...

Elin Jansson 26/03/2026

How to collect website feedback

How to collect website feedback

Collecting website feedback and developing a voice of the customer program has many benefits: From improving user experience and customer...

Elin Jansson 20/03/2026

How to write good survey questions: 80 examples and tips

How to write good survey questions: 80 examples and tips

Do you want to gather feedback from users, customers, visitors or anyone else interacting with your digital channels? Smart choice!...

Elin Jansson 05/03/2026

How to use customer surveys for data-driven business growth

How to use customer surveys for data-driven business growth

Collecting customer feedback is a pretty standard practice for customer experience (CX) professionals nowadays. However, when it comes to...

Elin Jansson 03/03/2026

The top 10 best European GDPR-compliant customer feedback tools

The top 10 best European GDPR-compliant customer feedback tools

Since GDPR came into effect in 2018, the focus on information security within the EU has grown exponentially. Customer feedback data is no...

Elin Jansson 10/02/2026

Feedback Flash: Analyse smarter, not harder

Feedback Flash: Analyse smarter, not harder

Collecting feedback is easy for most companies. But when the time comes to do something with the collected data, the problems start. What...

Elin Jansson 06/02/2026

Employee in the Spotlight: Luísa D’El Rodrigues

Employee in the Spotlight: Luísa D’El Rodrigues

Meet Luísa. Our newest addition to the marketing team here at Mopinion! Luísa joined us as a Junior Online Marketer last year and has...

Elin Jansson 15/01/2026

7 things to consider when choosing your feedback software

7 things to consider when choosing your feedback software

Choosing feedback software can feel deceptively simple – until you’re deep in demos, feature lists, and pricing tiers that don’t...

Elin Jansson 02/01/2026

How to prioritise mobile app issues using customer feedback

How to prioritise mobile app issues using customer feedback

Your app crashes every time users try to upload a photo. Your development team knows about it, but they’re focused on refactoring the...

Elin Jansson 01/01/2026