Our thoughts on Digital Customer Experience

25 Tools For Your 2019 Marketing Technology Stack

Mopinion: 25 Tools For Your 2019 Marketing Technology Stack - Source: Personify Corp

Today’s marketing environment is undeniably a busy one. In fact, it’s almost impossible nowadays for digital marketers to perform their tasks without the right tools at their side; tools that automate and simplify processes ensuring they get a good return on their marketing investment. This is essentially where having a marketing technology stack becomes fundamental […]

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Free and Easy-to-Use Generic Form Templates

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Generic or not – almost every business uses contact and lead generation forms on their websites and mobile apps. Why? Because these types of forms are both customisable, fit-for-purpose and well…necessary. Want to start using your own stylish and effective form templates? Try one of our free generic form templates from the Survey Marketplace! Learn […]

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From Pilot to Proven: Intergamma’s Feedback Story


Intergamma, the organisation behind brands GAMMA and KARWEI is the largest DIY (hardware) company in the Benelux region – with nearly 400 locations across the Netherlands and Belgium. As part of their online vision, Intergamma has set its sights on becoming the largest and best omnichannel retailer in the Benelux region. They knew that in […]

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Missed our webinar with UK retailer Selfridges Group?

Mopinion: Missed our webinar with UK retailer Selfridges Group? - Selfridge Webinar

cu For those of you who missed our latest webinar with special guests from UK retailer Selfridges Group, we’ve got you covered. In this webinar, Mopinion is joined by special guests Stephan Brandenburg & Iris Rabenberg of major retail company, De Bijenkorf (part of Selfridges Group). These two share some interesting details on how they […]

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Tealium and Mopinion: the newest data power couple


Forget about Beyonce & Jay-Z, Kim & Kanye, or David & Victoria. There’s a new power couple in town. Mopinion is proud to announce the new and robust Tealium and Mopinion integration; a powerful alliance between tag management and customer feedback that combines precision targeting and smart data collection, giving users relevant and informative insights […]

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Great Templates for Employee Engagement Surveys

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‘Employees are the backbone of our business’. But do your employees feel invested in the mission of your company? What about future employees? Interestingly enough, while 78% of companies have a documented employment engagement strategy, only 50% measure the success of this strategy. That is why it’s important to measure engagement and continuously ensure your […]

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Mopinion to participate in Rotterdam Global Entrepreneurship Week (GEW)

Mopinion: Mopinion to participate in Rotterdam Global Entrepreneurship Week - GEW Cover

Are you a student looking to develop an entrepreneurial mind-set that will benefit you for the rest of your life? Be sure to check out the Rotterdam Global Entrepreneurship Week (GEW) this November. This event is a great opportunity to hear the inspirational stories of business icons from the Dutch ecosystem, including a presentation from […]

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Key Questions to ask in an Online Feedback Software Demo

Mopinion: Key Questions to ask in an Online Feedback Software Demo - Cover

If you’re reading this then you’ve probably already signed up for a demo with an online feedback software company. Nice going! This is a smart first step in getting yourself acquainted with a particular software. So what can you expect from your demo? Generally speaking, a good software demonstration should provide you with the following: […]

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Free Email Campaign Survey Templates

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Did you know? Email is the ‘third most influential source of information for B2B audiences’. In fact, almost 60% of B2B marketers say email is their most effective channel when it comes to generating revenue. But it’s not only B2B marketers that value this form of marketing communication: almost 49% of B2C businesses use some […]

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4 Steps to a Successful Customer Obsessed Marketing Strategy

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Customers are the most important cog in your business. Without them, you don’t have a business. But, despite all the tools we have today to create emotion-rich experiences for buyers, many marketers still struggle to understand their customers and what they really want. This just doesn’t cut it any more, particularly when consumers are actively […]

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