Our thoughts on Digital Customer Experience

35 Best Growth Hacking Tools for Startups

Mopinion: 35 Best Growth Hacking Tools for Startups - Cover Image

Grow fast or die slow – that is the mantra that many startup owners repeat to themselves every morning in the mirror. And for a good reason – considering nearly half of small businesses fail the first four years, according to SmallBizTrends. But it doesn’t have to be so stressful – that is, if you’re […]

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June Product Update: featuring the new feedback API

Mopinion: June Product Update - Cover Image

Once again, thanks to the feedback from our customers, the Mopinion team was able to come out with some nice, new updates and features that were released this month! Mopinion is proud to announce that the following are now available within our Feedback Analytics software: Optimised Excel Export Function Improved Performance in Dashboard and Chart […]

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34 Online Feedback Tools: An overview

Mopinion: 34 Online Feedback Tools: An overview - Cover Image

Online feedback tools come in many shapes and sizes. While some are intended to improve internal processes such as product development, others focus more on providing insights into the customer journey or enhancing user experience. Given this diversity in purpose, many digital-first companies are left puzzled. Which one should I choose? And which tools actually […]

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Improve your inbound marketing strategy using online feedback

Mopinion: Improve your inbound marketing strategy using online feedback - Cover

Considering it takes the average tech buyer nearly four to six months to make an online purchase and nearly three to four of those months consist of self-educating, inbound marketing is a very popular marketing method among technology companies. But what makes it so successful? Well, think of it this way – most technology companies […]

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Why it is so Important to Have a Responsive Website? [Infographic]

Mopinion: Why it is so Important to Have a Responsive Website [Infographic] - Cover Image

It won’t come as surprise for you to hear that mobile phone usage has been increasing over the past decade. With the launch of the iPhone and other modern smartphones hitting the market, much of the population now expect to be able to do many everyday tasks through their mobile devices. A few years ago […]

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Top 17 Best Bug Tracking Tools: an overview

Mopinion: Top 17 Best Bug Tracking Tools: an overview - Cover Image

There are many synonyms for ‘bugs’ in the software and technology industry and no, I’m not talking about creepy crawlies. Some refer to them as ‘defects’ or ‘faults’, while others simply categorise them as ‘issues’ or ‘glitches’. In the end it doesn’t really matter what you call them, what matters is how you deal with […]

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Why travel companies should be listening to the Voice of the Customer

Mopinion: Why travel companies should be listening to the Voice of the Customer - Cover image

The travel industry, one of the world’s largest industries, has changed drastically over the last few years as a result of digitisation. Digitally confident customers now seek more control of the booking process, making the demands for good (online) service even higher than before. So what does this mean for travel marketers? You guessed it, […]

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Mopinion releases explainer video for its Feedback Analytics Software

Mopinion: Mopinion releases explainer video for its Feedback Analytics Software - Cover Image

Looking for a quick and easy way to learn what Mopinion Feedback Analytics Software can do for you? Well, you’re in luck. Mopinion has just released an (animated) explainer video that clearly illustrates the various features and capabilities available within the software. The video touches on the most valued features Mopinion has to offer, including: […]

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The Mopinion Knowledge Base is now live

Mopinion: The Mopinion Knowledge Base is now live - Cover

With Mopinion’s newly released Knowledge Base, Mopinion users now have easy and around-the-clock access to accurate information regarding Mopinion Feedback Analytics Software. This self-service online library includes everything from frequently asked questions (FAQs) to quick tips and step-by-step instructions on how to get everything set up within the software. This extra support will also enable […]

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