Are you serious about listening to your online customers or is your website feedback tool just a vanity project? A lot of feedback tools out there make it easy to collect user feedback on your website or mobile app, but do they really help make your digital channels more customer centric? The majority of these […]
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Mopinion is proud to announce the expansion of its sales and marketing team, with seven new employees having joined the company over the past two months. Udesh Jadnanansing, Co-Founder/ Chief of Revenue at Mopinion commented With the substantial growth and investment in Mopinion this year we are delighted to announce our new team members. Having […]
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Data management platforms, or DMPs (which is ‘agnostic’ and plugs and plays with any system) allow marketers to personalise at scale, with the flexibility they need: they can orchestrate messages in real-time across any platform, from a cutting edge smartwatch to an ancient CRM system. We’re humanising marketing again, basically, in a digital age where […]
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It is likely that most of you reading this already have an online customer experience program in place, with feedback collection tools quantitatively monitoring your website and apps. In other words, you’ve got all the essential structured data you need to tend to your customers’ needs and make the appropriate adjustments to your online sales […]
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Mopinion is pleased to announce the launch of the new version of its customer feedback reporting software for websites and apps. The new platform now offers tools for self-service data discovery and users are able to build their own feedback forms in a flash. As a digital marketer you can use Mopinion software to build […]
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Online feedback reporting specialist Mopinion is to showcase how its feedback analysis solutions can help businesses to monitor and tailor their digital customer experience strategies. Mopinion proudly announces they are a Gold Sponsor of the Digital Analytics Congress 2016 which is being held October 12th in Utrecht – the Netherlands. Digital Analytics is a rapidly […]
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When online customer feedback is collected and the data is properly analysed, it is time to work to a useful conclusion – turning insight into action…
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The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of tools in order to collect feedback from the user. But what type of feedback tool should you use, for which type […]
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Smart businesses know customers are always in the driver’s seat thanks to the introduction of the internet. It has given them a powerful voice and they are not at all afraid to use it. Alternatively, other businesses do care about their customers but they really don’t feel that asking their feedback generates significant value. After […]
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Previously we’ve spoken about increasing online sales with customer feedback and focused on collecting the right feedback, at the right place in the funnel. It is also vital to fully analyse this data to get the most out the feedback and uncover the best insights, to really optimise your online ordering funnels. Post updated in […]
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