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The top ten online irritations of 2016

Mopinion: Top ten online struggles of 2016 - Cover Photo

Problems logging in, never-ending download sessions, unable to find what you’re looking for? If you haven’t encountered these issues online, consider yourself one of the lucky ones. Almost all of us, as consumers, experience different frustrations and irritations online. The tricky part here is for companies to be able to identify where these pain points […]

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How to build the best online feedback forms

Mopinion: How to build the best feedback forms

Well-designed online feedback forms are the start of a good digital experience program. While feedback forms are often confused with traditional online surveys, there is no denying that applying a feedback form is far more effective. An online feedback form is a tool used to capture feedback on websites and mobile apps. It is a […]

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What is a website feedback tool?

Mopinion: What is a website feedback tool - Feature image

With a website feedback tool you can dig deeper into the minds of your website visitors. A website feedback tool helps collect qualitative insights about the visitor, such as the visitor’s review of the website and where he/she is experiencing problems. A website feedback tool also makes it possible to interact with your visitors. You […]

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Mopinion expands sales and marketing with new recruits

Mopinion expands its sales and marketing team

Mopinion is proud to announce the expansion of its sales and marketing team, with seven new employees having joined the company over the past two months. Udesh Jadnanansing, Co-Founder/ Chief of Revenue at Mopinion commented With the substantial growth and investment in Mopinion this year we are delighted to announce our new team members. Having […]

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“Humanising marketing” with Data Management Platforms

Mopinion: Humanising marketing - with Data Management Platforms

Data management platforms, or DMPs (which is ‘agnostic’ and plugs and plays with any system) allow marketers to personalise at scale, with the flexibility they need: they can orchestrate messages in real-time across any platform, from a cutting edge smartwatch to an ancient CRM system. We’re humanising marketing again, basically, in a digital age where […]

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Reduce your online churn using text analytics

Mopinion: Reduce your churn using text analytics

It is likely that most of you reading this already have an online customer experience program in place, with feedback collection tools quantitatively monitoring your website and apps. In other words, you’ve got all the essential structured data you need to tend to your customers’ needs and make the appropriate adjustments to your online sales […]

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Mopinion announces Gold Sponsorship of Digital Analytics event

digital analytics software

Online feedback reporting specialist Mopinion is to showcase how its feedback analysis solutions can help businesses to monitor and tailor their digital customer experience strategies. Mopinion proudly announces they are a Gold Sponsor of the Digital Analytics Congress 2016 which is being held October 12th in Utrecht – the Netherlands. Digital Analytics is a rapidly […]

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