Our thoughts on Digital Customer Experience

Missed our webinar with UK retailer Selfridges Group?

Mopinion: Missed our webinar with UK retailer Selfridges Group? - Selfridge Webinar

For those of you who missed our latest webinar with special guests from UK retailer Selfridges Group, we’ve got you covered. In this webinar, Mopinion is joined by special guests Stephan Brandenburg & Iris Rabenberg of major retail company, De Bijenkorf (part of Selfridges Group). These two share some interesting details on how they gather […]

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Tealium and Mopinion: the newest data power couple


Forget about Beyonce & Jay-Z, Kim & Kanye, or David & Victoria. There’s a new power couple in town. Mopinion is proud to announce the new and robust Tealium and Mopinion integration; a powerful alliance between tag management and customer feedback that combines precision targeting and smart data collection, giving users relevant and informative insights […]

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Great Templates for Employee Engagement Surveys

Employee Engagement Cover Image

‘Employees are the backbone of our business’. But do your employees feel invested in the mission of your company? What about future employees? Interestingly enough, while 78% of companies have a documented employment engagement strategy, only 50% measure the success of this strategy. That is why it’s important to measure engagement and continuously ensure your […]

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Mopinion to participate in Rotterdam Global Entrepreneurship Week (GEW)

Mopinion: Mopinion to participate in Rotterdam Global Entrepreneurship Week - GEW Cover

Are you a student looking to develop an entrepreneurial mind-set that will benefit you for the rest of your life? Be sure to check out the Rotterdam Global Entrepreneurship Week (GEW) this November. This event is a great opportunity to hear the inspirational stories of business icons from the Dutch ecosystem, including a presentation from […]

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Key Questions to ask in an Online Feedback Software Demo

Mopinion: Key Questions to ask in an Online Feedback Software Demo - Cover

If you’re reading this then you’ve probably already signed up for a demo with an online feedback software company. Nice going! This is a smart first step in getting yourself acquainted with a particular software. So what can you expect from your demo? Generally speaking, a good software demonstration should provide you with the following: […]

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Free Email Campaign Survey Templates

Email Campaigns Cover Image

Did you know? Email is the ‘third most influential source of information for B2B audiences’. In fact, almost 60% of B2B marketers say email is their most effective channel when it comes to generating revenue. But it’s not only B2B marketers that value this form of marketing communication: almost 49% of B2C businesses use some […]

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4 Steps to a Successful Customer Obsessed Marketing Strategy

Customer obsessed Cover

Customers are the most important cog in your business. Without them, you don’t have a business. But, despite all the tools we have today to create emotion-rich experiences for buyers, many marketers still struggle to understand their customers and what they really want. This just doesn’t cut it any more, particularly when consumers are actively […]

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Employee in the Spotlight: Tjeerd Traats

Mopinion: Employee in the Spotlight : Tjeerd Traats - Spotlight Cover

Last month we started our Employee Spotlight series, which is our way of giving you an inside look at the people behind our brand. That being said, we hope you enjoyed getting to know our ‘Sales extraordinaire’, Gady! In continuation of the series, this month we want to bring some focus to our Marketing team…starting […]

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Making Customer Feedback More Actionable with Artificial Intelligence (AI)

Mopinion: Making Customer Feedback More Actionable with Artificial Intelligence (AI) - Cover

Unless you’ve been living under a rock, you’ve probably noticed that the term ‘artificial intelligence’ is being thrown around just about everywhere. It has become a major corporate buzzword and hype, especially among digital marketers. Meanwhile half of us still don’t really know what it means or better yet, what it can do for our […]

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Free Templates for Customer Experience Surveys

Mopinion: Free Templates for Customer Experience Surveys - CX Survey Templates

Times are changing and customer priorities are shifting. In fact, experts are predicting that by 2020, Customer Experience is set to take higher priority among customers than product or price. At this point, most businesses have read and understand that it’s an important factor if they want their business to be successful, but not all […]

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