Insights How to improve travel websites and apps with user feedback The meaning of travel is steadily being redefined. Travelers nowadays want to have more control over the booking and travel process, which... Kees Wolters 16/03/2017
Digital Feedback Why you should be combining customer profiles with user feedback As shown in a research carried out by Capital One, only 9 percent of travelers will book a trip based on brand loyalty. Tough crowd, right?... Erin Gilliam Haije 15/03/2017
Insights Mapping the online customer journey for travel companies Booking a vacation can be a fun and exciting experience. But it can also require a lot of research and planning on the traveler’s part.... Erin Gilliam Haije 14/03/2017
Digital Feedback Why it’s worth listening to the Voice of the Customer Having an online customer feedback tool in place is one thing. But putting it to good use and actually listening to your customers?... Sjoerd van der Plas 10/03/2017
Insights Online customer feedback volumes per industry Got your digital customer feedback programme up and running but not sure what to expect in terms of feedback volumes? You’re not alone... Erin Gilliam Haije 07/03/2017
Digital Feedback 5 ways online customer feedback can optimise your webshop You are an online marketer or eCommerce manager of a successful webshop and you’ve got all the necessary tools up and running. You’ve... Udesh Jadnanansing 23/02/2017
Digital Feedback Collecting Goal Completion Rates and Customer Effort Scores Every ecommerce manager would agree that selling products and services online without monitoring customer experience metrics is the same as... Erin Gilliam Haije 22/02/2017
Digital Feedback How Schoonenberg listens to the Voice of the Customer Established in 1926, Schoonenberg Hoorcomfort is one of the oldest companies in the hearing aid industry. Today, it is part of Sonova,... Erin Gilliam Haije 15/02/2017
Digital Feedback 4 tips for ecommerce companies who want to collect digital feedback The headstone to a sustainable customer-retailer relationship, increased online conversions and improved customer loyalty, online customer... Erin Gilliam Haije 13/02/2017
Company Updates Mopinion launches new “Resources” section on its website Mopinion has just launched a new “Resources” section on its website. We pride ourselves in serving as a knowledge hub for all... Kees Wolters 10/02/2017