App Feedback 7 Mobile Marketing Tips to Supercharge your Strategy Over the last decade, mobile technology has quickly become the core of almost everything, changing consumer behaviour forever. So it should... Penny Warnock 17/08/2021
Product Updates Behind The Feedback: Notifications Recently, Mopinion launched another exciting feature that we know our users will love. Say hello to Notifications! This addition has been... Penny Warnock 05/08/2021
Insights CRO Best Practices from 7 Conversion Experts Does conversion rate optimisation (CRO) intimidate you at all? Well, then it might be comforting to know that you’re not alone. Plenty of... Penny Warnock 04/08/2021
Insights Increase Your Customer Retention With Conversion Rate Optimisation The customer journey doesn’t end after your visitors complete the action you want them to take – and neither should your... Anna von Flüe 02/08/2021
Digital Feedback Soft Data vs Hard Data for Conversion Rate Optimisation When it comes to conversion rate optimisation, the process could accurately be compared to a balancing act. Today, there are an abundance... Penny Warnock 29/07/2021
Insights Conversion Strategy Mistakes Nearly Every Company Is Making Whether you’re a product marketer, digital marketer or data scientist, you’ve probably heard about CRO. Making its first appearance in... Penny Warnock 21/07/2021
Digital Feedback How user feedback can boost your growth marketing strategy Digital marketers are no longer confining themselves to the top-of-funnel metrics and customer acquisition rates. In fact, nowadays it’s... Erin Gilliam Haije 16/07/2021
Insights Increase Conversions with These 7 Ecommerce CRO Tips Running a webshop can be one hell of a ride. From cart abandonments over basic usability issues and low conversion rates – if you... Anna von Flüe 14/07/2021
Insights Humanizing your CRO efforts with soft data Mopinon has just released another new episode on its growingly popular podcast series 360 Digital. So what’s the juicy topic this month?... Erin Gilliam Haije 13/07/2021
Insights Why Conversion Optimisation Always Starts With Analysis When you think of conversion rate optimisation, you’ll probably think of A/B testing or experimentation immediately. Your goal is to... Mi-choe Emanuelson 07/07/2021