Our thoughts on Digital Customer Experience

How Customer Feedback Facilitates Growth for SaaS Startups

Mopinion: How Customer Feedback Facilitates Growth for SaaS Startups - Cover

The technology industry is – without a doubt – fiercely competitive. This is especially true for startups that offer Software as a Service (SaaS) as their survival obligates them to meet demands of constant innovation, adaptability and customer satisfaction. Consequently, these businesses must know how to successfully exploit new opportunities for growth as well as […]

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5 Essential Types of User Experience Testing Tools

Mopinion: 5 Essential Types of User Experience Testing Tools - Cover

User Experience (UX) is somewhat of an ambiguous term. After all, how do you determine what is good UX and what is bad UX? Where do ‘they’ draw the line? And how do you know if you’ve got things under control? Offering up a superior digital user experience is becoming increasingly important among businesses and […]

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Webinar Summary: 3 Practical feedback forms that drive online conversion

Mopinion: Webinar Summary - 3 Practical feedback forms that drive online conversion - Webinar Cover

In Mopinion’s latest webinar ‘3 Practical feedback forms that drive online conversion’, webinar host Udesh Jadnanansing tackles the three critical stages of the online ordering process and provides tips on how to drive online sales using 3 powerful feedback forms. He also advises how to trigger these forms, which kinds of questions to ask and […]

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Buyer’s Guide: 9 Tips for Choosing the right User Feedback Software

Mopinion: Buyer’s Guide: 9 Tips for Choosing the right User Feedback Software - Cover Image

Choosing the right user feedback software, or any type of software for that matter, is a very delicate process for many businesses. Typically, the team (or role) appointed to choosing the software will start by gathering key criteria that is considered important for the business. Then they must find a suitable vendor that meets that […]

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Proud sponsor of a new online community: User Experience News

Mopinion: Proud sponsor of a new online community: User Experience News - User Experience News

Mopinion is the proud sponsor of a new online community, User Experience News. This community shares curated content surrounding trending subjects such as user experience, website optimisation and technology. User Experience News’ definition of what is relevant for the community is very expansive. All articles are tagged so that users can pick and choose articles […]

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Mopinion to attend the eCommerce Expo event in London

Mopinion: Mopinion to attend the eCommerce Expo event in London - Cover Image

Mopinion will be present at the upcoming eCommerce Expo event, where we will showcase our feedback analytics software and let visitors see for themselves how easy it is to collect and visualise online feedback. The eCommerce Expo is an annual eCommerce event that covers all aspects of the online transactional process, from marketing, web-platforms and […]

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A new online community for all your User Feedback News

A new online community for all your User Feedback News - User Feedback News

As a proud sponsor, Mopinion is pleased to announce the launch of a new online community: User Feedback News. This global community shares curated content surrounding trending topics such as user feedback, user experience and technology. User Feedback News’ definition of what is relevant for the community is very broad. All articles are tagged so […]

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Live Chat Tools vs Online Feedback Surveys

Mopinion: Live Chat Tools vs Online Feedback Surveys - Cover Image

Providing a positive customer experience (CX) is becoming increasingly important among digital businesses. It is even seen as a major differentiator. Being able to provide a good CX for your customers means ‘staying in tune’ with their needs and making sure they are fully satisfied with not only your product or service itself, but also […]

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11 Visitor Recording and Session Replay Tools: An Overview

Mopinion: 11 Visitor Recording and Session Replay Tools: An Overview - Cover image

Visitor recording and session replay tools enable businesses to record, save and replay the interactions their visitors have on their website. While there is some controversy regarding the use of these tools and the privacy issues they present, they have certainly proved themselves capable of providing digital marketers and UX teams with deep insights into […]

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