Insights Keeping up with the Rapidly Changing Digital Landscape Customer Experience monitoring is nothing new, but the ways and depth by which we can scrutinise it are evolving faster than ever before. A... Kees Wolters 19/04/2016
Company Updates Mopinion Launches New Website 2015 was a tremendous year for Mopinion, we signed many new and exciting clients; such as TomTom, Generali and Microsoft, we doubled our... Kees Wolters 18/01/2016
Insights The ten biggest website irritations of 2015 We have all seen the YouTube-films of people going completely nuts because their computer won’t do what they want it to. We also... Kees Wolters 20/12/2015
Insights Digital Customer Experience Benchmark 2015 The Digital Customer Experience Benchmark 2015 shows that most major European companies are still at the beginning of monitoring customer... Kees Wolters 02/10/2015
Product Updates Installation Mopinion via Google Tag Manager Google Tag Manager (GTM) is a free tag management system. Instead of implementing the Mopinion Deployment Code (MDC) directly into your web... Kees Wolters 30/09/2015
Product Updates JavaScript tag implementation website Website implementation For a website implementation, Mopinion delivers a Javascript tag. The script can be placed on all the URL’s of a... Kees Wolters 30/08/2015
Digital Feedback The difference between User Experience and Customer Experience The Customer Experience (CX) is the preoccupation for most customer facing organisations. In an age where customer service is the... Udesh Jadnanansing 06/05/2015
Digital Feedback 5 Reasons to Focus on the Digital Customer Experience The digital customer experience had redefined the way businesses and their customers interact. Whilst it has undoubtedly revolutionised the... Udesh Jadnanansing 06/05/2015
Digital Feedback Kia starts marketing campaign with Mopinion reviews This week Kia Netherlands started a new media campaign for the Kia Picanto. A central theme in the campaign are customer reviews.... Kees Wolters 25/09/2014
Digital Feedback Digital CX – capturing the right customer insights Depending on their goals a customer has from using your digital channels, they may choose different paths to reach them. Equally, one... Kees Wolters 19/09/2014
