Insights Top 20 Digital Marketing Automation Tools: An Overview I think we can all agree that digital marketing has become this complex web of moving parts… Today’s digital marketers are juggling... Erin Gilliam Haije 28/08/2019
Company Updates Mopinion welcomes several new recruits to meet growth More and more organisations are adopting a digital strategy. And as a result, the demand for digital solutions, and in particular, user... Erin Gilliam Haije 26/08/2019
Insights Best Email Marketing Services for Small Businesses (SMB) Did you know that – statistically speaking- email marketing has shown a significantly better ROI compared to other marketing... Erin Gilliam Haije 23/08/2019
Insights Best Practices for Financial Companies entering the Digital Age The finance industry has been undergoing quite a few changes over the last few years. Financial institutions that were once very... Erin Gilliam Haije 21/08/2019
Digital Feedback Air France-KLM improves internal knowledge system with Mopinion The Air France-KLM Group is a leading group in terms of international traffic on departure from Europe. This global giant has a fleet of... Erin Gilliam Haije 20/08/2019
Company Updates Employee in the Spotlight: Haris Argyris It’s time for our monthly Employee in the Spotlight again! Last month we interviewed our veteran colleague Anwar from the development... Erin Gilliam Haije 19/08/2019
Digital Feedback Leroy Merlin chooses Mopinion to shape online VoC programme With more than 23,000 employees and 130+ stores across France, Leroy Merlin is the leading DIY retail brand in France – in the market... Mi-choe Emanuelson 06/08/2019
Insights 3 Examples of Employee Engagement Questionnaires Employee engagement has become synonymous with terms like ‘employee satisfaction’ and ‘employee experience’. And interestingly... Erin Gilliam Haije 02/08/2019
Digital Feedback What is the Customer Experience Gap? We hear companies throwing around common phrases like, ‘Customer centricity is at the heart of our organisation’ and ‘We’re very... Erin Gilliam Haije 01/08/2019
Digital Feedback How to Measure Customer Loyalty with Online Surveys According to Edelman, customers that continue to support your brand over time will spend 67% more than your new customers. A.K.A. your most... Erin Gilliam Haije 25/07/2019