Our thoughts on Digital Customer Experience

Customer Success Story – Skoda: Optimising Overall User Experience

Customer Success Story – Skoda: Optimising Overall User Experience

Skoda is a large automotive from the Czech Republic. It is one of the oldest car companies in the world after Daimler-Benz, Opel and Fiat. Skoda works with Mopinion to listen to website visitors and to further strengthen relationships with their online customers. The Challenge Skoda recently launched a new website for the Dutch market. […]

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UK Companies Losing out on Sales due to Poor Customer Feedback Measurement

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Mopinion, urges digital marketers to improve online customer feedback. Udesh Jadnanansing, Founder and Managing Partner of customer feedback management software specialist Mopinion, is warning that many businesses are failing to fully understand their customers’ needs because they are still using outdated feedback methods for modern online transactions. Mopinion is urging online marketers to look more […]

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Making the Most of Online Touchpoints in Your Customer Experience Strategy

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To fully understand and measure customer loyalty and satisfaction, many organisations look at both the relational and transactional levels of interaction. Customer relationships are a complex matter and deal with human emotion as much as business. Management teams want to know how customers see their brand but equally they want to understand any pain points […]

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The User Experience in the Age of Self-Tasking

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The User Experience in the Age of Self-Tasking – FREE Live Event Join us Live on Thursday November 20th, at 1pm Eastern/10am Pacific for the Free UX Live Event of the Year. By Attending the Webinar you will Discover: How to Transform your User Experience to Encourage Self-Tasking How to Ensure the Experience is Right […]

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Without real time insights you lose customers

Without real time insights you lose customers

A great many companies continue using market research institutes that collect data through extended surveys in order to evaluate their websites. Every quarter, a bulky power point presentation then puts forward the collected data and analyses mishaps and improvement actions. Those customers who encountered a problem on the website have by then long gone to […]

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Online Customer Journeys Programme

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Mopinion Launches Ground-breaking Online Customer Journeys Programme Unique online research software solution helps businesses capture and analyse online customer journeys in real-time to improve services and increase sales. Customer feedback management software specialist Mopinion, today announces the launch of its new Online Customer Journeys Programme which enables companies to capture, analyse and act upon direct […]

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Voice of the Customer helps financial sector

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Voice of the Customer helps financial sector regain trust and increase productivity After much of the global economy went into recession back in 2008, public confidence in financial institutions took an equally dramatic dive. Whatever the reality, a large percentage of public and media opinion shifted blame towards global ‘bankers’, unseen financial professionals that were […]

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What Can You Learn From Bad Customer Service

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What Can You Learn From Bad Customer Service By Stefanie Amini, Marketing Director, WalkMe When it comes to customer satisfaction, bad customer service is not a good thing – initially. However, the right company can take the critique they get from their bad customer service and turn it into a good thing. No person or […]

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Mopinion launches UK operations

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Dutch-based Customer-feedback specialist now offers bespoke services to UK businesses with new London office. London, 10th July 2013 – Customer feedback management software specialist Mopinion, today announces it has launched its UK division with a new office in London. The expansion of the business is in response to the strong demand for its software products […]

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Mopinion launches Exit Feedback Solution

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The Mopinion Exit Feedback Solution will reveal why visitors leave your website at crucial moments. Mopinion offers an innovative tool that helps companies gain better insight into their website’s visitors’ behaviour and motivation. You will be able to track down the problems customers encounter on your website during any important online process such as placing […]

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