As the holiday season nears, ensuring your webshop is ready for the busy season is top of mind. And with traffic and sales sure to skyrocket in the next few months (starting with Black Friday), you’ll want to be sure your webshop is in tip top shape. But what are the first steps in doing […]
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Without gathering user feedback, making any changes to the user experience is like taking a shot in the dark. You have no idea whether your efforts align with the needs of your users, leaving them with a pretty poor experience. We recently improved the UX of our feedback inbox overview page, so you can scan […]
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Meet Louis. Louis is our Account Expansion Specialist and this month’s Employee in the Spotlight. That means he’s either on the phone or reaching out to our prospects to show them the benefits of Mopinion’s feedback software. With years of experience in lead generation and sales, Louis wanted to take the next step in his […]
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In the words of the famous poet Charles Bukowski, “If you’re going to try, go all the way. Otherwise don’t even start.” Well the same can be said about customer feedback. An organisation’s main objective for collecting customer feedback is to deepen their understanding of the customer and how they perceive the digital experience. But […]
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The consumer has changed. Spending patterns have changed. Consumers are more critical than ever before, and that creates even more challenges for you as a CX Specialist. So how do you deal with this? How do you ensure that customers stay by your side and targets are met? Now is the time to excel with […]
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Vodafone Ireland provides mobile services, broadband and TV, plus a suite of emerging products. Today, there’s a huge demand in the company for innovation, with new products being regularly released and plenty more in the pipeline. And not surprisingly, online is often the first interaction Vodafone customers have with the business. With customers at the […]
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Mobile surveys are an effective instrument for measuring the mobile experience. Unfortunately, however, many organisations still struggle to deploy mobile surveys that generate meaningful results. Whether you are struggling with low survey response rates, failing to target users intelligently, or keeping users engaged in the process, it’s time to take matters into your own hands. […]
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Meet Cyriak. Cyriak joined the Mopinion Customer Support team just before the summer, and he’s already feeling at home here. And that’s saying a lot, considering he just moved to the Netherlands quite recently. When Cyriak is not answering questions from our customers or investigating issues, he loves to go out and discover new places. […]
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UX Designers and UX Researchers have only one wish. And that is that their products are designed for solving the right problem for their users. Interestingly enough, many UX design teams start their research with little direction as to what problem they want to solve. And without effectively defining the problem, their design often misses […]
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SaaS organisations have a lot of new challenges ahead. With product-led growth at the forefront of their initiatives, product managers within these organisations are scrambling to create and maintain a memorable and engaging product experience. But what does a good product experience look like and how can the users themselves help these teams beef it […]
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